Agricultural Biologicals Market Size, Share, and Growth Analysis: Future Outlook, 2032
By Deven3042, 2025-03-18
The global agricultural biologicals market size was valued at USD 15.29 billion in 2024 and is anticipated to grow from USD 17.42 billion in 2025 to USD 44.70 billion by 2032, reflecting a CAGR of 14.41% during the forecast period. In 2024, North America held the largest market share at 31.46%. Additionally, the U.S. agricultural biologicals market is projected to reach USD 10.09 billion by 2032, driven by the rising prevalence of plant diseases and increased registration and approval of agricultural biological products.
The excessive use of crop protection chemicals, which harms the environment, is expected to drive demand for biological products. These products can be used independently or combined with synthetic pest-resistant chemicals. Their broad agricultural applications are projected to accelerate market growth. Moreover, rising demand for agricultural biologicals in pre- and post-harvest crop management is anticipated to support market expansion. Commercialization can be enhanced through product innovation strategies, comprehensive last-mile services, and strong marketing and distribution networks.
Information Source: https://www.fortunebusinessinsights.com/industry-reports/agricultural-biologicals-market-100411
Segmentation
Biopesticides Segment Leads Due to Focus on Pest-resistant Products
By type, the market is segmented into biofertilizers, biopesticides, and biostimulants. The biopesticides segment held the largest share in 2023, attributed to the growing focus of farmers and agriculturists on developing pest-resistant products to improve crop yield and quality.
Microbials Segment Gains Traction with Increased Adoption
Based on source, the market is divided into biochemicals and microbials. The microbial segment commands a major share due to the increasing adoption of microbial solutions by farmers to address key agricultural challenges.
Foliar Spray Segment Dominates with Rising Adoption Among Farmers
Regarding application method, the market is categorized into seed treatment, soil treatment, foliar spray, and others. The foliar spray segment held a significant share in 2023, driven by its widespread adoption among conventional and organic farmers.
Row Crops Segment to Lead Due to Rising Demand for Less Processed Foods
By crop type, the market is segmented into fruits & vegetables, row crops, and others. The row crops segment dominated in 2023, supported by the increasing consumer preference for minimally processed organic foods.
Regionally, the market is segmented into Europe, the Asia Pacific, North America, the Middle East & Africa, and Europe.
Report Coverage
The report provides a comprehensive analysis of key market drivers, restraints, top trends, and the impact of COVID-19. It also highlights key industry developments and strategies adopted by leading companies to maintain their market position.
Drivers and Restraints
Adoption of Integrated Pest Management Practices to Fuel Growth
The increasing adoption of integrated pest management practices is a significant driver of market growth. The rising preference for biopesticides among farmers using sustainable and eco-friendly crop protection methods further supports market expansion.
However, the absence of well-defined regulatory guidelines for biological products may pose challenges to market growth.
Regional Insights
North America Leads with Rising Field Crop Acreage
North America accounted for the largest market share in 2023, attributed to the expanding field crop acreage for soybeans, cotton, and wheat, alongside rising cases of plant diseases.
In Europe, market growth is driven by rising nitrogen and phosphorus-based fertilizer prices.
Competitive Landscape
Product Development Strategies Enhance Market Position
The agricultural biologicals market is moderately consolidated, with several emerging and established players. Leading companies maintain a strong position due to extensive global food production, robust brand loyalty, and vast distribution networks. Top firms are adopting product development strategies to reinforce their market presence.
List of Key Players Mentioned in the Report:
- Bayer AG (Germany)
- BASF SE (Germany)
- Syngenta AG (Switzerland)
- UPL Limited (India)
- Marrone Bio Innovations (U.S.)
- SEIPASA S.A. (Spain)
- Koppert Biological Systems (Netherlands)
- PI Industries (India)
- Novozymes A/S (Denmark)
- Gowan Group (U.S.)
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Key Industry Development
In August 2022, Chambal Fertilizers and Chemicals Limited (CFCL) launched UTTAM SUPERRHIZA, its first Mycorrhiza product in the biofertilizers category. The product incorporates advanced growth promoter technology, utilizing native biological inputs to enhance Mycorrhiza performance.
Personalized Nutrition Market Analysis: Size, Share, and Growth Potential, 2032
By Deven3042, 2025-03-17
The global personalized nutrition market was valued at USD 11.88 billion in 2023 and is expected to grow from USD 13.45 billion in 2024 to USD 46.87 billion by 2032, representing a CAGR of 16.84% during the forecast period. In 2023, North America led the market with a share of 35.77%.
Personalized nutrition is a developing approach that customizes nutritional supplements based on an individual's genetics, lifestyle, and lab-test data. Technological advancements in the supplement industry are driving a significant transformation in the global market. Increasing disposable income, higher spending on health and wellness products, and growing awareness of disease-specific supplements are expected to elevate the popularity of personalized nutrition products. The entry of new players, along with product launches and mergers & acquisitions, will further fuel market growth throughout the forecast period.
Information Source: https://www.fortunebusinessinsights.com/personalized-nutrition-market-106054
Segmentation:
Capsules Segment Dominates Due to Convenient Packaging
The market is segmented by form into capsules, powder, tablets, liquid, and others. The capsules segment holds a significant share due to its convenient packaging and cost-effectiveness.
Standard Supplements Segment Leads Owing to Enhanced Physical Endurance
By application, the market is divided into disease-based supplements and standard supplements. The standard supplements segment commands a major share driven by rising demand for products that improve physical endurance, immunity, and mental well-being.
Active Measurement Segment Secures Largest Share Due to High Accuracy
Based on product type, the market is categorized into standard measurement and active measurement. The active measurement segment dominates the global market due to its superior efficiency and accuracy over standard measurement products.
Adults Segment Holds Leading Share Due to Rising Demand for Customized Supplements
By end-user, the market is segmented into geriatrics, pregnant women, and adults. The adults segment leads the global market owing to increased demand for customized nutritional supplements to achieve fitness goals.
Wellness & Fitness Centers Segment to Exhibit Highest CAGR with Growing Purchase Recommendations
On the basis of distribution channel, the market is segmented into wellness & fitness centers, direct-to-consumers, hospitals, and others. The wellness & fitness centers segment is expected to record the highest CAGR over the forecast period, driven by increasing product recommendations from fitness service providers and the rising influence of fitness centers among youths.
Geographically, the personalized nutrition market has been analyzed across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Report Coverage:
The report offers a comprehensive analysis of the global market based on form, product type, application, distribution channel, end-users, and geography. It also highlights the competitive landscape and outlines the strategic initiatives adopted by key players to strengthen their market positions.
Drivers and Restraints:
Supportive Government Programs to Drive Market Growth
Favorable government initiatives are expected to boost product demand and drive market growth. Additionally, financial support for new market entrants is anticipated to propel expansion. For instance, South Korea’s Ministry of Food & Drug Safety introduced the Sandbox project in July 2021 to promote and establish new stores.
However, industry growth may be hindered by challenges associated with inadequate regulatory frameworks.
Regional Insights:
North America Leads Market Due to Rising Investments
North America holds the largest share of the personalized nutrition market, supported by increased investments in research, development, and new product launches. The region’s market value reached USD 4.25 billion in 2023.
Asia Pacific is projected to showcase the highest growth rate over the forecast period, driven by the growing health consciousness and increasing adoption of wellness products. The region’s growth is further bolstered by the emergence of numerous start-ups.
Competitive Landscape:
Key Players Focus on Strategic Initiatives to Strengthen Market Presence
The market features numerous large and medium industry players. Leading companies are actively implementing strategies such as product development and innovation to gain a competitive edge and expand their industry footprint.
List of Key Players Mentioned in the Report:
- Amway (U.S.)
- Herbalife International of America, Inc. (U.S.)
- DSM SE (Netherlands)
- Metagenics (U.S.)
- Nestle Health Science (Switzerland)
- Viome Life Sciences, Inc. (U.S.)
- Bayer AG (Germany)
- Harbin Pharmaceutical Group Co., Ltd (GNC Holdings Inc.,) (U.S.)
- DNAFit (U.K.)
- Zoe Nutrition Private Limited (India)
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Key Industry Development:
In November 2022, Viome Life Sciences announced the acquisition of Naring Health, along with Foodome and DiscernDX under Naring Health. This strategic move aims to usher in a new era of personalized nutrition.
The alcoholic beverages market was valued at USD 2,313.2 billion in 2023 and is expected to grow from USD 2,527.0 billion in 2024 to USD 5,716.2 billion by 2032, reflecting a compound annual growth rate (CAGR) of 10.74% during the forecast period (2024-2032). In 2023, the Asia Pacific region led the market, accounting for 40.44% of the global share. Additionally, the U.S. alcoholic beverages market is anticipated to expand significantly, reaching an estimated value of USD 702.96 billion by 2032, driven by the growing consumption of alcoholic drinks among urban consumers.
Alcoholic beverages are produced through the fermentation of grains, fruits, sugars, and other ingredients like tubers, plant saps, honey, and milk. They can also be distilled to increase their alcoholic content. These beverages are broadly classified into three categories: wines, beers, and spirits. The National Center for Biotechnology Information (NCBI) in the U.S. notes that different production methods are employed to create specific types of alcohol.
Information Source: https://www.fortunebusinessinsights.com/alcoholic-beverages-market-107439
Segments:
Distilled Spirits Lead the Market Due to Rising Number of Distilleries
By type, distilled spirits hold the largest market share. The growth in this segment is attributed to the increasing number of distilleries. Social media has played a significant role in educating consumers about new spirit categories and helping them discover local distilleries.
Beer accounts for the second-largest share of the market. The beer industry is highly competitive, with both international and local players vying for market dominance. The U.S. is a leading global exporter of beer. The influence of Western culture has driven younger generations, particularly in South Asian countries, to consume beer, making it the most popular alcoholic beverage among young adults in the region.
Food Service Sector Dominates Due to Post-Pandemic Socializing
Based on distribution channels, the food service segment holds the largest share. The resurgence of social gatherings post-pandemic has boosted alcohol consumption and sales in this sector. Many consumers, especially young adults, are shifting from beer to brown liquors like scotch, brandy, rum, and whisky.
Report Coverage:
The report provides:
- Key growth drivers, restraints, opportunities, and challenges for the market.
- Detailed regional insights.
- A list of major industry players.
- Strategies adopted by market leaders.
- Recent industry developments, including product launches, partnerships, mergers, and acquisitions.
Drivers and Restraints:
Rising Number of Breweries and Wineries Drives Market Growth
The growing demand for alcoholic beverages has spurred the establishment of micro-wineries and craft alcohol producers. According to the U.S. Bureau of Labor Statistics, the number of wineries in the U.S. exceeded 4,000 in 2016 and reached 5,024 by 2020, a fourfold increase since 2001. In 2020, there were 13,478 beverage production facilities, with breweries and wineries making up 38% and 37% of the industry, respectively.
However, increasing health concerns among consumers have led to a decline in demand for alcoholic beverages, which may hinder market growth.
Regional Insights:
Asia Pacific Market Boosted by Demand from Working Professionals
Asia Pacific dominates the alcoholic beverages market, driven by changing social habits among working professionals. The demand for premium alcohol is also rising, fueled by higher incomes, increased purchasing power, and rapid urbanization. Middle-class consumers are increasingly opting for super-premium alcohol, contributing to market growth. Key players in the region, such as Asahi Group and Suntory Holdings Limited, are focusing on mergers, acquisitions, expansions, and product launches to strengthen their market positions.
Competitive Landscape:
Market Players Focus on Innovation and Expansion
Leading companies are competing to enhance their market share by offering sector-specific solutions. They are also engaging in strategic partnerships and acquisitions to establish a strong regional presence. Innovation in product development and effective marketing strategies are key priorities for these players. The growing volume of international trade is expected to create lucrative opportunities for market participants.
List of Key Players Mentioned in the Report:
- Anheuser-Busch Inbev (BUD) (Belgium)
- Asahi Group (Japan)
- Bacardi (Bermuda)
- Brown Forman (U.S.)
- Carlsberg (Denmark)
- Constellation Brands (U.S.)
- Diageo (U.K.)
- Heineken (Netherlands)
- Pernod Ricard (France)
- Suntory (Japan)
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Key Industry Development:
- November 2022: Diageo acquired Balcones Distilling, a prominent Texas-based craft and premium whisky distiller. This acquisition aims to strengthen Diageo's portfolio in high-growth segments like super-premium whiskey.
The global flower seeds market was valued at USD 2.58 billion in 2024. It is projected to grow from USD 2.71 billion in 2025 to USD 3.96 billion by 2032, registering a CAGR of 5.56% during the forecast period. In 2024, Europe held the largest market share, accounting for 57.75% of the global flower seeds market.
A flower seed is a small, dry structure produced by flowering plants, containing an embryo and its nutrient supply. The global market is highly dynamic, driven by factors such as increasing disposable incomes, the adoption of sustainable and organic practices, the rising popularity of floriculture products, and advancements in seed technology. Leading players in the market are continuously innovating, developing new seed varieties, and introducing home gardening collections to meet evolving consumer preferences and market demands.
Information Source: https://www.fortunebusinessinsights.com/flower-seed-market-103207
Segmentation:
Hybrid Segment Expected to Dominate Market Due to Grower-Favored Traits
The market is segmented by trait type into hybrid and open-pollinated categories. The hybrid segment is anticipated to hold a significant market share, driven by genetically enhanced traits such as increased yield, disease resistance, and uniformity. These attributes meet the commercial flower industry's demand for consistent quality and reliable yields.
Protected Cultivation Segment to Lead Market Share Due to Risk Reduction and Profitability
By application, the market is divided into protected cultivation and open-field segments. The protected cultivation segment is expected to dominate the flower seeds market. The use of protective structures safeguards crops from unfavorable weather, pests, and diseases, reducing risks and ensuring more predictable harvests. This risk mitigation factor is a key driver of the segment's growth.
Annual Segment to Capture Major Market Share Due to Commercial Flexibility
By flower type, the market is categorized into biennial, perennial, and annual segments. The annual segment is projected to secure a substantial share of the global market. Annual flowers provide commercial growers with the flexibility to adapt cultivation practices in response to market trends, contributing significantly to the segment's growth.
Geographically, the flower seeds market is segmented into Europe, North America, Asia Pacific, South America, and the Middle East & Africa.
Report Coverage:
The report offers a comprehensive analysis of the market, providing insights into market size, statistics, regional and global market shares, growth rates, competitive landscape, mergers, acquisitions, regulatory developments, and key industry trends.
Drivers and Restraints:
Development of New Seed Varieties to Drive Market Growth
Manufacturers' focus on creating visually appealing and sustainably produced flower varieties aligns with consumer preferences, fueling the growth of the flower seeds market. Collaborative initiatives, such as the partnership in Bali province in July 2023, have led to the development of unique seed varieties like Marigold Bali Sudamala. This trend supports market expansion by reducing reliance on imports and meeting consumer demand for locally sourced seeds.
However, the high costs associated with complex research, specialized techniques, and controlled pollination for hybrid flower seeds may deter price-sensitive consumers.
Regional Insights:
Europe to Hold Significant Market Share Due to Technological Advancements and Regional Strategies
Europe's flower seeds market was valued at USD 1.43 billion in 2023 and is expected to maintain a significant market share. European flower seed manufacturers are leveraging global trends, adopting advanced technologies, and tailoring strategies to regional needs. Strategic expansions, such as EconSeeds B.V.'s move in July 2021, align with market demands, driving growth in the region.
The Middle East & Africa is experiencing rising demand due to growing awareness of aromatherapy and the therapeutic benefits of aromatic flowers. This trend is creating new opportunities for market expansion, as seen with Saudi farmers focusing on jasmine cultivation in July 2023.
Competitive Landscape:
Key Players Emphasize Strategic Acquisitions to Strengthen Market Presence
In a significant development, Sakata Seed Corporation acquired ISLA Sementes, a Brazilian seed company, in October 2023. This acquisition aims to diversify Sakata's flower seed portfolio, reach new customer segments, and stimulate demand in the flower seeds market.
List of Key Players Mentioned in the Report:
- Sakata Seed Corporation (Japan)
- Muller Bloemzaden BV (Netherlands)
- Garden Seeds Market (Poland)
- KIMCO SEEDS INC. (India)
- Urja Agriculture Company (India)
- EconSeeds BV. (Netherlands)
- Dutch Garden Seeds (Netherlands)
- The Seed Company (U.S.)
- Eden Brothers (U.S.)
- Syngenta AG (Switzerland)
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Key Industry Development:
March 2022: Sakata Seed Corporation launched its global brand website, offering stakeholders worldwide access to the latest information on the group's global operations.
The global kombucha market was valued at USD 1.84 billion in 2019 and is expected to grow to USD 10.45 billion by 2027, with a compound annual growth rate (CAGR) of 23.2% during the forecast period. In 2019, North America led the market, accounting for 52.72% of the global share.
Kombucha is a fermented tea beverage, typically made using black or green tea. The fermentation process involves a symbiotic culture of bacteria and yeast (SCOBY), resulting in a lightly carbonated drink with a slight alcohol content of 0.5%. Known for its probiotic properties, kombucha offers various health benefits, such as promoting gut health, aiding digestion, and potentially reducing the risk of heart disease. Increasing consumer awareness of these benefits is expected to drive market growth.
Information Source: https://www.fortunebusinessinsights.com/industry-reports/kombucha-market-100230
The report highlights that the global market was valued at USD 1.84 billion in 2019 and provides the following insights:
- A detailed analysis of trends, drivers, and restraints influencing market growth;
- A comprehensive review of regional developments affecting the market;
- An in-depth examination of key players’ profiles and strategies; and
- A thorough study of all market segments.
Driving Factor
Health Benefits of Fermented Tea to Drive Market Growth
Scientific studies have demonstrated the health benefits of kombucha, and growing awareness of these advantages is expected to boost its popularity. For instance, research from University College Cork in Ireland found that kombucha’s fermentation process produces lactic-acid bacteria, which act as probiotics. These probiotics are known to enhance gut health, improve digestion, and support weight loss. Additionally, studies from the University of Toulouse in France suggest that green tea-based kombucha can stimulate calorie burning, improve cholesterol levels, regulate blood sugar, and reduce abdominal fat. As consumers, particularly in urban areas, become more health-conscious, demand for kombucha is likely to rise, especially as it becomes more widely available in retail stores and supermarkets.
Regional Insights
Growing Demand for Healthier Beverages to Fuel Growth in North America
North America, with a market size of USD 0.97 billion in 2019, is projected to maintain its dominant position in the kombucha market. This growth is driven by a shift in consumer preferences toward healthier alternatives to traditional sodas and soft drinks. Europe is expected to become the second-largest market, fueled by the rising popularity of probiotic beverages in countries like the UK and Germany. In the Asia Pacific region, increasing disposable incomes are driving demand for unique and premium beverages.
Competitive Landscape
Innovative Product Offerings to Drive Growth Strategies
Key players in the kombucha market are focusing on promoting innovative preparations of the beverage to attract consumers. Companies, particularly larger organizations, are also adopting creative packaging and marketing strategies to enhance product visibility in supermarkets, retail outlets, and departmental stores.
List of Key Companies Profiled in the Kombucha Market Report:
- Revive Kombucha (California, United States)
- Humm Kombucha, LLC (United States)
- Reed’s Inc. (Connecticut, United States)
- Molson Coors Beverage Company (Chicago, United States)
- The Hain Celestial Group (New York, United States)
- Health-Ade Kombucha (United States)
- PepsiCo, Inc. (New York, United States)
- The Coca Cola Company (Georgia, United States)
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Industry Developments:
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September 2020: UK-based Woodies introduced a new line of CBD-infused kombucha, combining the benefits of cannabidiol and fermented tea. The product is available in Hibiscus & Raspberry, Orange, and Ginger flavors.
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March 2020: KeVita, under its new owner PepsiCo, unveiled a redesigned look for its kombucha bottles to increase shelf visibility and boost sales in the fermented tea category.
The global herbal medicine market was valued at USD 233.08 billion in 2024 and is projected to grow from USD 251.25 billion in 2025 to USD 437 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.23% during the forecast period. In 2024, Europe dominated the market, accounting for 44.55% of the global share. Additionally, the U.S. herbal medicine market is expected to grow significantly, reaching an estimated value of USD 37.90 billion by 2032, driven by increasing consumer awareness about health and a shift in preferences toward natural care products due to rising environmental consciousness.
Herbal medicines are derived from natural plant sources such as roots, stems, leaves, flowers, or seeds and are used to promote health and treat various ailments. Popular herbs include gingko, ginseng, ginger, turmeric, and chamomile. For centuries, local communities have utilized plant species as part of their cultural traditions to prepare remedies for human and animal health issues. This longstanding practice continues to influence the growing demand for herbal medicines worldwide.
Information Source: https://www.fortunebusinessinsights.com/herbal-medicine-market-106320
Segments:
Pharmaceutical & Nutraceutical Segment Leads Market Share Due to Rising Demand for Herbal Products
By application, the pharmaceutical and nutraceutical segment dominates the herbal medicine market. This is driven by the high demand for herbal raw materials from dietary supplement manufacturers and the alternative medicine industry.
Tablets & Capsules Segment Gains Significant Share Due to Wide Availability in Pharmaceuticals
Based on form, the tablets and capsules segment holds a substantial market share. Herbal medicines are widely available in these forms, making them a preferred choice in the pharmaceutical industry.
Geographically, the market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Report Coverage:
The report provides a comprehensive analysis of the market, including an in-depth examination of key segments. It highlights the strategies adopted by major players to drive market growth and offers actionable insights for business owners to guide their investments. The report also explores regional dynamics and their impact on market growth, along with the effects of COVID-19 on the demand for herbal medicines.
Drivers and Restraints:
Growing Demand for Herbal Ingredients in Cosmetics to Drive Market Growth
The cosmetics industry presents significant opportunities for exporters of organic ingredients from emerging markets. The demand for natural ingredients is rising due to increasing consumer awareness about organic cosmetics and the shift toward natural alternatives to synthetic components. This trend is expected to continue during the forecast period.
Regional Insights:
Europe Dominates Market Due to High Demand for Organic Products
Europe holds the largest market share, driven by its leading cosmetic industry and the growing demand for natural ingredients in personal care and beauty products. This trend is expected to persist, offering opportunities for new entrants from emerging economies.
In North America , consumer awareness about health and wellness is increasing, particularly in the U.S., where a growing preference for organic care products is evident.
In Asia and Latin America , the cosmetics market is experiencing significant growth. Rising internet penetration is boosting consumer awareness about the benefits of herbal products, leading to increased demand for natural and herbal medicines.
Competitive Landscape:
Leading Companies Focus on Trend-Oriented Products to Capture Market Share
Key players in the market are adopting various strategies to strengthen their positions. These include acquiring companies to enhance brand value and launching innovative products at regular intervals, backed by thorough market research and understanding of target consumers.
List of Key Players Mentioned in the Report:
- Cultivator Natural Products Pvt. Ltd. (India)
- 21ST Century HealthCare, Inc. (U.S.)
- Herbalife Nutrition (U.S.)
- ZeinPharma Germany GmbH (Germany)
- Blackmores Limited (Australia)
- Himalaya Global Holdings Ltd. (India)
- Nutraceutical Corporation (U.S.)
- Emami Limited (India)
- Nature's Answer, LLC. (U.S.)
- Patanjali Ayurved Limited (India)
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Key Industry Development:
March 2021: Lotus, a prominent Indian beauty company, launched the Lotus Botanicals brand. This e-commerce platform allows consumers to purchase a range of skin and hair care products directly from Lotus Botanicals or through third-party e-commerce platforms.
The global soup market was valued at USD 16.12 billion in 2019 and is projected to grow to USD 21.0 billion by 2027, exhibiting a compound annual growth rate (CAGR) of 2.79% during the forecast period (2020-2027). In 2019, Europe led the market, accounting for 37.66% of the global share.
The market's growth is driven by the rising consumption of processed food products in both developed and developing regions. Key factors contributing to this trend include the growing working population, an increase in working women, fast-paced lifestyles, urbanization, westernization, and higher per capita spending on processed foods. These factors have led consumers to favor instant food options such as ready-to-eat (RTE), ready-to-drink (RTD), and convenience food products, which in turn are fueling the expansion of the soup market.
Information Source: https://www.fortunebusinessinsights.com/soup-market-102838
What Does the Report Include?
The report provides a comprehensive analysis of the market, including an in-depth evaluation of key drivers, restraints, opportunities, and challenges expected to influence the market during the forecast period. It also examines regional developments and their impact on market growth. The insights are derived from expert opinions and industry professionals, gathered through various research methodologies by our analysts. Additionally, the competitive landscape section offers detailed insights into strategies such as product launches, partnerships, mergers and acquisitions, and collaborations adopted by companies to strengthen their market position between 2019 and 2026.
Drivers and Restraints:
Rising Demand for Convenience Foods to Drive Growth
The growing global population and increasing disposable incomes are fueling the demand for convenience foods. Busy lifestyles have led consumers to prefer ready-to-eat and instant food products. The rising number of working women is also expected to contribute to market growth in the coming years. Manufacturers are innovating their offerings to meet this growing consumer demand. Additionally, the increasing popularity of packaged food products in both developed and developing economies is expected to support market expansion. For instance, according to the Canada Agri-Food Report, China recorded total sales of USD 272,741 million in 2019, with a projected growth rate of 7%.
Segmentation:
Instant Soup Segment to Dominate Market Growth
The Instant Soup segment (by type) is expected to experience significant growth in the coming years. In 2019, it accounted for 36.78% of the market share, driven by the rising consumer preference for ready-to-eat snacks. Meanwhile, the canned soup segment is anticipated to hold the second-largest market share, particularly in developed regions like the U.S. and Germany, where canned soups are more popular than chilled or dehydrated options.
Regional Analysis:
Europe to Lead Market Growth with Large Consumer Base
Europe is expected to dominate the global soup market, generating the highest revenue during the forecast period. In 2019, the region’s market was valued at USD 6.07 billion, with growth driven by a large consumer base and high demand for processed foods. North America is projected to be the second-leading region, supported by a strong preference for instant food products among consumers.
COVID-19 Impact to Boost Market Growth
The COVID-19 pandemic is expected to positively impact the market. According to Fortune Business Insights, the market will witness a high CAGR in 2020 due to the pandemic. Lockdowns imposed by governments have led to increased consumption of instant food products as people work and study from home. This trend is expected to drive market growth during this period.
Competitive Landscape:
Ritzy West End’s $15 Takeaway Package to Drive Growth
In May 2020, Chef Ris Lacoste of Ritzy West End introduced a $15 care package available for delivery and takeaway in Washington, D.C., amid the COVID-19 crisis. The package includes a weekly salad, freshly baked bread, and pint-sized soups, with no delivery fees. This initiative, along with similar efforts by other companies, is helping to support consumers during challenging times. Additionally, strategies such as product launches, collaborations, and mergers and acquisitions adopted by companies are expected to positively influence market growth between 2020 and 2027.
List of the Companies Operating in the Market:
- The Campbell Soup Company
- Nestlé S.A
- Baxters Food Group Limited
- General Mills, Inc
- Conagra Brands, Inc.
- Premier Foods Group Limited
- The Kraft Heinz Company
- Hindustan Unilever Limited
- Ottogi Co., Ltd
- Associated British Foods plc
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Industry Developments:
January 2020: Clarity Food Ventures LLC launched its new line of refrigerated soup kits, Soup Explorers. The product features minimal preparation time and offers a variety of flavors, including Vietnamese Vegetable Pho, American Chicken Noodle, and Moroccan Chilled Cucumber. This launch is expected to strengthen the company’s position in the global market.
The global food colors market was valued at USD 2.55 billion in 2018 and is anticipated to grow to USD 7.58 billion by 2032, reflecting a compound annual growth rate (CAGR) of 8.11% over the forecast period, according to our analysis in the existing report. In 2018, North America held the largest share of the food colors market, accounting for 26.19% of the global market.
The significant use of food colors in the production of soft drinks, coupled with the rising demand for these beverages, is expected to drive substantial market growth during the forecast period. Additionally, the increasing consumption of processed food products and carbonated beverages is a key factor fueling the expansion of the global food colors market.
Information Source: https://www.fortunebusinessinsights.com/food-colors-market-102644
Key Factors Driving the Global Food Colors Market
The increasing demand for natural food colors is driven by consumers shifting toward clean-label and natural products, with preferences for colors derived from fruits, vegetables, and plants, while the rising consumption of packaged and processed foods, such as snacks, beverages, and confectionery, further boosts this demand. Food manufacturers are innovating by using vibrant colors to enhance the visual appeal of products, catering to consumer preferences for aesthetically pleasing food, and aligning with health and wellness trends by replacing synthetic additives with natural alternatives. Additionally, the global expansion of the food and beverage industry, particularly in emerging economies, is fueling the growing demand for food colors.
Competitive Landscape:
Symrise AG, a global leader in flavors and fragrances, has launched its new Asia-Pacific Flavor Innovation and Technology Center. This facility is designed to enhance Asia's position as a regional hub for food and nutrition while strengthening local food manufacturing capabilities. The Centre’s establishment, supported by a €30 million expansion of Symrise’s regional headquarters in Singapore, is expected to drive significant market growth in the coming years. The expansion will provide extensive support to food manufacturers in the region.
Dr. Heinz-Jürgen Bertram, CEO of Symrise AG, emphasized the importance of Asia in shaping global food innovation trends, stating, “Asia is rapidly emerging as a key source of influence and inspiration for innovative food products. Major hubs like Singapore, which integrate business, lifestyle, technology, health, and nutrition, will be central to this megatrend.” He added, “Singapore will remain a cornerstone of our growth strategy, and we believe our new research and innovation facilities will foster greater collaboration, connectivity, and creativity among industry stakeholders. This will further enhance Singapore’s capabilities in food research and manufacturing.” Additionally, the rising consumption of food products among the general population is expected to drive the expansion of the food colors market.
Regional Analysis:
North America, which generated USD 667.77 million in revenue in 2018, is poised for significant growth during the forecast period. This growth is fueled by increasing demand for natural food colors among manufacturers, driven by bans on synthetic colors due to ecological and toxicological concerns. The trend toward westernization and commercialization is also expected to support market growth in the region. The rising popularity of carbonated beverages is further boosting demand for both natural and synthetic food colors, creating a favorable market environment.
In the Asia-Pacific region, the growing consumption of ready-to-eat snacks is anticipated to open new market opportunities. Factors such as an expanding working population and rising disposable incomes are expected to drive growth across Asia-Pacific countries.
The Report Lists the Main Companies in the Food Colors Market
- Dohler Group
- Archer-Daniels-Midland Co.
- Symrise AG
- Ingredion, Inc.
- Sensient Technologies
- Kalsec, Inc.
- DDW, Inc.
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KEY INDUSTRY DEVELOPMENTS:
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July 2021: GNT Group introduced two new EXBERRY Colouring Foods derived from turmeric and spirulina. These innovative products are designed to meet the increasing global demand for affordable green food colors that align with clean-label trends.
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June 2021: Chr. Hansen Natural Colors, now rebranded as Oterra, completed the acquisition of Symrise AG's natural food coloring business. This strategic move is expected to enhance Oterra's position and capabilities in the natural food coloring market.



