According to Fortune Business Insights, global   hair care market size   was valued at USD 106.91 billion in 2024. The market is anticipated to grow from USD 113.93 billion in 2025 to USD 213.47 billion by 2032, exhibiting a CAGR of 9.4% during the forecast period. Europe dominated the hair care market with a market share of 36.55% in 2024.

Hair care products help women and men keep their hair health and cleanliness and protect them from damage. These hair care products include serum, shampoo, oil, conditioner, and others used in hair nourishment and are available in different forms such as lotion, liquid, cream, and gel.

List of Key Players Mentioned in the Report:

• L'Oréal S.A (France)
• Coty Inc. (U.S.)
• Henkel AG & Co. KGaA (Germany)
• Unilever PLC (U.K.)
• The Procter & Gamble Company (U.S.)
• Revlon, Inc. (U.S.)
• Kao Corporation (Japan)
• Natura & Co. (Brazil)
• Johnson & Johnson Services, Inc. (U.S.)
• Aveda Corporation (U.S.)

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Segments:

Shampoo Segment to Dominate Market   due to its Hair Enrichment Content

Based on product, the market is divided into hair colorants,   shampoo , conditioner, and hair oil, and others. The shampoo segment is anticipated to lead the market as it possesses various hair enrichment content such as mineral oils, vitamins, botanical extracts, and others, which helps in hair growth.

Hypermarket/Supermarket to Lead the Market due to   Shopping Convenience

On the basis of distribution channel, the market is divided into supermarket/hypermarket, specialty stores, online stores, and others. The hypermarket/supermarket segment is anticipated to lead the market, owing to a wide range of goods available in ample amount under a single roof, thereby minimizing the need to browse multiple stores.

Geographically, the market is studied across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

The report offers:

• Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
• Comprehensive insights into regional developments.
• List of major industry players.
• Key strategies adopted by the market players.
• Latest industry developments such as product launches, partnerships, mergers, and acquisitions.

Drivers and Restraints:

Rise in the Number of Hair-Related Issues to Support Market Growth

The male population is progressively witnessing hair issues, such as hair loss, greying, and hair loss, which are expected to increase hairdressing product utilization. Moreover, the aging population being more susceptible to hair problems than the youth is expected to surge the demand for hairdressing products.

Increasing number of people with sensitive hair are experiencing an allergic reaction from hair cleansing products such as serum, shampoo, cleanser, and others owing to the toxic chemical use, thereby hindering the hair care market growth.

Regional Insights:

Europe to Lead the Market Owing to the Demand from Beauty-Conscious Consumers

Europe dominated the market in 2022 as it held the highest position in the global hair care market share from 2023-2030. This is due to the presence of a highly beauty-conscious population that will drive the adoption of hair grooming products.

North America is predicted to witness subsequent presence of hair care companies in the market due to people’s high expenditure on personal care, including hair-based products.

Asia Pacific is anticipated to hold a major market share. The countries in this region witness intense air pollution leading to the consistent cleaning of hair. Moreover, the thriving growth of spa business possibly helps in adopting scalp repair-related products in the region.

South America is estimated to display vital presence in the market owing to the booming growth of the urban population, supporting to intensify the number of people giving importance to their hair care maintenance.

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Competitive Landscape:

Key Players in the Market Inclining toward Eco-Friendly Solutions and Effective Strategies

Nowadays, key players in the market are adopting effective strategies, marketing, and advertising strategies, incorporating environment-friendly packaging solutions, and developing organic products to draw consumer’s interest.

Key Industry Development:

• December 2023 –  Unilever signed an agreement to acquire the premium biotech hair care brand K18 to expand its business in the rapidly growing premium sector. This acquisition mainly focuses on enhancing the fast-growing portfolio of premium, culturally significant consumer brands.
• April 2022   –  The Wella Company, a global beauty company, acquired Briogeo, the fastest-growing scalp oil brand, to expand its eco-friendly cosmetic products portfolio globally. Briogeo’s shampoos and conditioners are made of formulations of natural oils, vitamins, and antioxidants.

According to   Fortune Business Insights , global   non-stick cookware market size   was valued at USD 7.97 billion in 2024. The market is projected to grow from USD 8.37 billion in 2025 to USD 13.85 billion by 2032, exhibiting a CAGR of 7.45% during the forecast period. Asia Pacific dominated the non-stick cookware market with a market share of 31.74% in 2024. Moreover, the non-stick cookware market size in the U.S. reaching an estimated value of USD 1.64 billion by 2032, driven by the customer demand for convenient, and easy-to-clean cooking solutions along with the innovative coating technologies.

The global non-stick cookware industry is showcasing robust growth on account of the rising preference for these cooking utensils over conventional ones across households. One of the main benefits of cooking food in non-stick cookery products is that they help consumers reduce their oil consumption. These appliances also offer a stylish visual appeal to kitchens as they come in a wide range of attractive colors and designs.

LIST OF PROMINENT COMPANIES PROFILED IN THE REPORT

• Groupe SEB (France)
• TTK Prestige Ltd. (India)
• Moneta Cookware (Italy)
• Newell Brands (U.S.)
• Bradshaw International, Inc. (U.S.)
• Meyer International Holdings, Ltd. (U.S.)
• StoveKraft (India)
• Conair Corporation (U.S.)
• The Cookware Company (U.S.)
• Bundy Baking Solutions (U.S.)

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Segments

Extreme Corrosion Resistance Properties to Help Teflon Coated Segment Dominate the Market

Based on material type, the market is segmented into Teflon coated, anodized aluminum coated, ceramic coated, enameled iron coated, and others. The Teflon/PTFE material segment is anticipated to hold a major share due to its beneficial properties such as robustness, durability, and satisfactory usability.

Significant Non-stick Kitchenware Demand from Households May Foster Residential Segment Growth

In terms of end-use, the market is divided into residential and commercial. The residential segment is predicted to dominate the market due to rising construction of residential infrastructural facilities and evolving kitchen decoration trends.

Wide Availability of Kitchenware Items May Fuel Supermarkets & Hypermarkets Segment Expansion

Based on distribution channel, the market is segmented into specialty stores, supermarkets & hypermarkets, online stores, and others. The supermarkets & hypermarkets segment might capture a sizeable industry share as these stores offer better accessibility to a variety of kitchenware items at one place.

Geographically, the market is classified into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

The report analyzes the market in detail and highlights crucial aspects such as prominent companies, material types, distribution channels, and end-uses of the product. The report also offers actionable insights into the major trends and competitive landscape of the industry, highlighting important market developments and the global market outlook. Additionally, the report covers many factors enhancing the industry growth in the coming years.

Drivers and Restraints:

Growing Awareness Regarding Benefits of Using Non-stick Utensils to Boost Market Trends

As compared to conventional cookery products, non-stick cookware items are much easier to wash and maintain. Customers are becoming more aware of the benefits of using these utensils. The kitchen décor & renovation trends are also constantly changing every year. These aspects are projected to drive the market expansion. Moreover, growing consumption of confectionaries and baked items among the younger population is expected to fuel product sales.

However, using damaged or Teflon-coated non-stick utensil has been linked with several health problems. These may range from fever and headache to more complicated ailments such as kidney cancer. These factors could limit product adoption to some extent.

Regional Insights:

Rising Production of Hard Anodized Aluminum Coated Cookware to Boost Asia Pacific Market Progress

The Asia Pacific global non-stick cookware market share reached USD 2.36 billion in valuation in 2022. Countries, such as India, China, and South East Asia, are extensively using cookware & bakeware products. Establishment of expansive manufacturing plants to produce hard anodized aluminum coated cookery items in India, China, and Japan is anticipated to support the product demand across the region. For example, in 2022, the average monthly manufacturing capacity of SHANGHAI GUANHUA STAINLESS STEEL PRODUCTS CO., LTD., a Chinese producer of stainless steel cookery products, reached 700,000 to 800,000.

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Competitive Landscape:

Innovation and Production Capacity Expansion Strategies Adopted by Key Players to Fuel Market Growth

Top companies, such as Groupe SEB, TTK Prestige Ltd., and others, offer non-stick cookware products powered by innovative technologies to increase their brand presence. Furthermore, these global and premium brands are acquiring newer manufacturing facilities to build their production base and strengthen their position in the global market.

For instance, in November 2021, Wonderchef Home Appliances Pvt. Ltd., an Indian kitchen appliances supplier, partnered with Sixth Sense Ventures to invest USD 20.15 million to fortify the former’s online presence, distribution network, and manufacturing base for its 600 non-stick cookery items and appliances in India.

Key Industry Development:

• November 2022:  TTK Prestige Ltd., an Indian kitchenware manufacturer, launched a range of hard anodized non-stick cookery items equipped with six-layer coating ‘DURASTONE’ in India. The range includes frying pans, tawas, casseroles, kadais, and tea pans.
• April 2022:  Meyer Corporation, a U.S.-based kitchenware maker, introduced the Meyer Accent collection, including 16 hard-anodized aluminum non-stick and stainless steel-based utensils in the U.S. market.

According to   Fortune Business Insights , the global   leather goods market   was valued at USD 498.57 billion in 2024 and is expected to surge to USD 855.36 billion by 2032, registering a CAGR of 7.05% during the forecast period. Europe dominated the market in 2024, accounting for a significant 37.44% share. Meanwhile, the U.S. leather goods sector is projected to reach USD 220.08 billion by 2032, reflecting strong growth potential. This upward trend is driven by increasing consumer preference for high-quality, premium, and durable accessories across the globe.

List of Key Players Mentioned in the Report:

• Hermes International (France)
• LVMH Moët Hennessy Louis Vuitton (France)
• Kering (France)
• Prada (Italy)
• Capri Holdings (U.S.)
• Vf Corporation (U.S.)
• Kuraray Co., Ltd. (Japan)
• R. Polycoats Pvt. Ltd. (India)
• Adriano Di Marti (Mexico)
• Broke Mate (India)

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Segments:

Synthetic Leather Segment to Register Substantial Growth Driven by Soaring Costs

Based on source, the market for leather goods is segmented into full grain leather and synthetic leather. Of these, the synthetic leather segment is poised to record appreciable growth throughout the projected period. The surge is being impelled by the growing product demand in the apparel and footwear sector.

Footwear Segment to Depict Considerable Expansion Owing to the Benefit of Durability

On the basis of product, the market is fragmented into footwear, apparel, luggage, and others. The footwear segment is set to register commendable expansion over the analysis period. The rise is being driven by the benefit of durability offered by leather footwear.

Men Segment to Exhibit Notable Surge Impelled by Escalating Luxury Footwear Demand

Based on end-user, the market is subdivided into men, women, and kids. The men’s segment is slated to depict considerable growth throughout the projected period. The growth is being impelled by the increasing demand for jackets, leather shoes, formal wear, and other goods.

On the basis of geography, the market for leather goods has been studied across Asia Pacific, Europe, North America, the Middle East & Africa, and South America.

Report Coverage:

The report gives an in-depth analysis of the significant factors driving the business landscape across numerous regions. It further delves into the major aspects favoring market expansion over the forthcoming years. Some of the prominent aspects of the report comprise the crucial steps taken by key industry participants for strengthening their market position.

Drivers and Restraints:

Industry Value to Rise Owing to Escalating Demand for Luxury Goods

The leather goods market growth is being propelled by the growing product usage in fashion shows and the increasing prevalence of natural leather as a luxury product. Additional factor favoring business expansion is the surging demand for customized and handmade goods.

However, the industry growth could be hampered by the process of leather production from skins and animal hides.

Regional Insights:

Europe to Emerge as Leading Region Owing to the Presence of Large Manufacturers

The Europe leather goods market share is touted to impel commendable growth over the analysis period. The surge is being impelled by the presence of leading manufacturers and the escalating demand for footwear.

North America is slated to register appreciable expansion throughout the forecast period. The escalation is due to the rising luxury goods demand in the region.

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Competitive Landscape:

Leading Companies Ink Various Agreements for Increasing Product Penetration

Key industry participants are undertaking research activities for the development and rollout of new products. Many companies are focusing on the implementation of numerous initiatives such as the formation of alliances, merger agreements, and acquisitions. Furthermore, several companies are entering into partnership agreements for expanding product reach and increasing their geographical footprint.

Key Industry Development:

• January 2022  -   Thrasio-Style Mensa Brands announced the acquisition of Estalon. The acquisition is to fulfill the rising demand for leather products, with the help of expanding the Thraiso-Style Mensa Brands footprint with the expertise of Estalon in data-based insights, digital marketing, and enhancing operational efficiencies.
• October 2021  -   Roots announced the launch of new limited-edition leather jackets and handbags in collaboration with Révolutionnaire. The products are focused on inclusivity and social justice to cater to a larger audience.
• April 2021  -   Adidas Ag announced the launch of its new shoes Stan Smith sneakers made from vegan leather for which a mushroom-based material is used. The new launch is a part of the company’s broader sustainability goals to fulfill the growing demand for sustainable products in the market.

According to   Fortune Business Insights,   the global   handloom products market share   was valued at USD 8.32 billion in 2024 and is expected to rise to USD 8.95 billion in 2025, reaching USD 16.62 billion by 2032. This reflects a robust compound annual growth rate (CAGR) of 9.24% during the forecast period. In 2024, the Asia Pacific region led the market, accounting for a dominant 55.77% share.

Handloom products hold cultural significance in several regions globally, reflecting heritage and identity. These products include carpets, mats, rugs, handbags, and apparel. The rising consumer demand for sustainable, unique, and culturally significant products is expected to drive the handloom products market growth during the forecast period.

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List of Key Players Present in the Report :

• Maheshwari Handloom Works (India)
• GoCoop (India)
• Chandan Rugs (India)
• Sri LaxmiNarasimha Handloom Sarees (India)
• Manisha Silk Weaves (India)
• Medusa Exim (India)
• Dhananjay Creations (India)
• Shree Jee (India)
• Global Floor Furnishers (India)
• Dream Home Carpets Pvt. Ltd. (India)

Segments:

Increasing Sustainable Fashion to Augment Sarees Segment Growth

By type, the market is segmented into sarees, apparel & accessories,   bedding   & bath, carpets, mats, & rugs, and others. The sarees segment accounted for the majority of the market share in 2022. The growth is attributed to the rising sustainable fashion, creating a huge appetite for handcrafted and hand-loomed items.

Growing Popularity of Cotton to Drive Cotton Segment Growth

Based on material, the market is divided into cotton, silk, linen, and wool. The cotton segment accounted for the majority of handloom products market share due to the increasing popularity of cotton among people globally.

Geographically, the market is studied across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage-

The report offers:

• Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
• Comprehensive insights into regional developments.
• List of major industry players.
• Key strategies adopted by the market players.
• The latest industry developments include product launches, partnerships, mergers, and acquisitions.

Drivers & Restraints

Growing Shift toward Environment-Friendly Products to Boost Market Growth

The increasing shift toward environment-friendly products, changing consumer preferences, rising emphasis on conserving cultural art and heritage, and a renewed appreciation of traditional craftsmanship are expected to drive market growth. The handloom products are mainly produced using age-old methods, which align with their values. These fabrics are largely preferred by people looking to decrease fashion-related carbon footprint which is estimated to increase market share during the forecast period.

However, the difficulties faced by several handloom weavers in carrying out their livelihood due to the increasing competition may impede market growth.

Regional Insights

Asia Pacific Leads Due to Growing Integration of Modern Innovations with Age-Old Techniques

Asia Pacific is estimated to hold the largest handloom products market share during the forecast period. The increasing integration of modern innovations with age-old techniques is driving a rich tradition of textile production and craftsmanship in the region.

North America is estimated to witness moderate growth during the forecast period due to the rising interest of people in sustainable and locally-produced artisanal products.

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Competitive Landscape

Rising Key Players Focus on Partnerships to Augment Market Growth

The increasing focus of major market players on adopting collaborative and partnership strategies to strengthen their market position is estimated to drive market growth. For instance, in 2019, Tata Trusts and Microsoft India signed a MoU to revive the handloom clusters in the northeastern and eastern parts of India.

Key Industry Development

• August 2023:  In order to digitize the handloom and handicraft sector in North East India, Tide, UK's SME-focused business financial platform, entered into a MoU with North Eastern Handicrafts and Handlooms Development Corporation (NEHHDC). As part of the one-year-long partnership, the company is set to amplify scalability, financial inclusion, and market reach for the community of nearly 2.1 million handloom weavers and 3.5 handicraft artisans across 800 clusters in Northeast India.
• August 2023:  E-commerce platform Flipkart collaborated with the government of Gujarat on National Handloom Day through a MoU with the Commissioner of the Cottage and Rural Industries, the government of Gujarat, under the Flipkart Samarth program. This partnership aims to digitize local businesses, emphasizing the development of crafts in every district and making concerted efforts to revive struggling crafts within the state.

According to   Fortune Business Insights ,   global adventure tourism market   size was valued at USD 608.00 billion in 2023. The market is expected to expand from USD 804.51 billion in 2024 to USD 1,682.28 billion by 2032, exhibiting a CAGR of 9.66% over the study period.

Adventure tourism are the tourist activities, which include trekking, scuba diving, climbing, and rafting that provide excitement that takes people beyond comfort zone. The growing number of trekking sports and national parks across nations at a macro level is flourishing the market growth.

List of Key Players Mentioned in the Report:

• Active Adventures (New Zealand)
• Intrepid Travel (Australia)
• Butterfield & Robinson (Canada)
• G Adventures (Canada)
• TUI Group (Germany)
• Geographic Expeditions Inc. (U.S.)
• ROW Adventures (U.S.)
• Mountain Travel Sobek (U.S.)
• Cox & Kings Ltd. (U.K.)
• Discovery Nomads (U.K.)

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Segmentation:

Soft Segment Led in 2023 Owing to Surge in Number of Camping Locations

In terms of type, the market is classified into hard, soft, and others. The soft segment led in 2023 which can be ascribed to the growth in the number of camping sites and   hiking   destinations across the globe. As a result, soft activities are gaining popularity, surging the global market share.

Considerably Developing Trend of Family Trips to Foster the 30-50 Years Segment Growth

With respect to age group, the market is classified into above 50 years, 30-50 years, and below 30 years. The 30-50 years segment registers the largest market share, which can be credited to the considerably developing trend of family trips within this age group. This is due to the necessity for more family time and memorable experiences.

Regionally, the market is divided into Asia Pacific, North America, the Middle East & Africa, North America, and South America.

Report Coverage

The market research report provides vital insights into the competitive strategies deployed by top companies to gain the largest share. Besides this, the key factors impacting the market expansion have been mentioned in the report. The report also provides an in-depth analysis of the latest trends and the COVID-19 pandemic impact.

Drivers and Restraints:

Growing Interest   Toward Experiential Traveling Experience to Aid Market Growth

Immersive yet authentic experiences are looked after by modern travelers, mainly Gen Z population and millennials that enable them in connecting with landscapes, local communities, and cultures. People get authenticity through adventure tourism, which presents opportunities to involve with regional transitions and nature in expressive ways.

Despite such opportunities, the surging concerns pertaining to safety may impede the demand for these services, hindering the adventure tourism market growth.

Regional Insights:

Europe Dominates Fueled by   Rising Travelers’ Preference for Nature-inspired Travel Locations

Europe accounts for the largest adventure tourism market share, which can be credited to the increasing preference for nature-inspired travel destinations among travelers. This factor presents profitable opportunities for tour operators to boost their service revenues across the region.

Asia Pacific adventure tourism market is set to observe quick expansion during the study period on account of the release of promotion campaigns by government organizations and tourism industry associations to incline foreign investments in the local tourism industry, mainly in Southeast Asia, India, and China. These efforts assert a positive impact on international and domestic travelers to spend on adventure tours.

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Competitive Landscape:

Prominent Companies Deploy Product Innovations to Enhance Their Position

Different competitive strategies, including joint ventures, partnerships, and capacity expansions, are being focused on by top companies to sustain their industry leadership. A wide array of companies are also focusing on product innovations to strengthen their position.

Key Industry Development:

• January 2024:  Active Adventures, a New Zealand-based adventure tourism company, launched its new Italian & Swiss Alps Hiking Adventure. According to the company, the adventure offers small group trips across Monte Rosa massif.
• August 2023:   Modern Adventure, a provider of group tours and experiences, invested USD 4.8 million to expand its services business in the U.S.
• June 2023:  Tourism Adventure Group (TAG), a global travel company, acquired Work & Travel Company, a shop service provider in Australia and New Zealand. This acquisition will enable the company to expand its business presence in these countries.

According to Fortune Business Insights, global   pressure washer market  is experiencing steady growth, driven by rising demand for efficient cleaning solutions across residential, commercial, and industrial applications. With growing awareness of hygiene and the need for time-saving, effective cleaning tools, pressure washers are becoming an essential part of modern cleaning routines.

These machines are designed to remove grime, dirt, loose paint, mold, and even chemicals from surfaces such as floors, vehicles, roofs, and equipment. They are available in multiple configurations based on pressure range, water temperature (cold or hot), and power source. Innovations in application-specific models, such as bike washers and loader attachments, are helping to expand their appeal across various consumer segments.

Competitive Landscape

The global pressure washer market is moderately consolidated with several leading players focusing on product innovation and strategic partnerships to strengthen their market position. Some of the key players include:

• FNA Group
• Briggs & Stratton Corporation
• Unimanix Industries Inc.
• Snow Joe + Sun Joe
• Alfred Karcher SE & Co. KG
• Nilfisk Group
• Generac Holdings Inc.
• Tennant Company
• Robert Bosch Power Tools GmbH
• Lokpal Industries
• IP Cleaning Srl
• Denom International

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Key Market Drivers

One of the primary drivers of market growth is the  shift in consumer preference from manual to equipment-based cleaning , especially in urban areas where time-efficiency and cleanliness are increasingly prioritized. Rising disposable incomes globally further encourage the purchase of modern, mechanized cleaning solutions for homes and businesses.

The market is also benefiting from  rapid urbanization and infrastructure development , particularly in emerging economies. Increased construction activity and the expansion of public facilities such as hospitals, schools, parks, and government buildings drive demand for effective cleaning systems like pressure washers.

Key Market Restraints

Despite these positive trends, the market faces some challenges. The  availability of alternative cleaning products , such as vacuum cleaners, electric scrubbers, and manual tools, may limit demand, particularly in cost-sensitive regions. Moreover, while electric pressure washers offer many advantages, their  dependence on power supply and lower intensity compared to fuel-based variants  could restrict their usage in heavy-duty industrial cleaning tasks.

The  supply chain disruptions  experienced during the COVID-19 pandemic also temporarily affected market dynamics, with delays in production and delivery of pressure washer components.

Market Segmentation

By Product Type

• Cold Water Pressure Washers
• Hot Water Pressure Washers

The  cold water pressure washer segment  holds the largest market share. These models are more cost-effective, easier to operate, and require less maintenance compared to their hot water counterparts. They are suitable for most residential and light commercial cleaning tasks.

By Power Source

• Fuel-Based Pressure Washers
• Gas-Based Pressure Washers
• Electric Pressure Washers

Electric pressure washers  are expected to dominate the market due to their environmental benefits, ease of use, and minimal maintenance requirements. They are ideal for home use, especially in indoor or semi-enclosed spaces, as they do not emit harmful fumes.

By Application

• Residential
• Commercial
• Industrial

The  residential segment  leads the global market. With increasing awareness about sanitation and hygiene, households are adopting pressure washers for regular cleaning of outdoor spaces, vehicles, and exterior walls. These devices also appeal to DIY homeowners looking for self-service cleaning solutions.

Regional Insights

North America

North America is the  largest regional market  for pressure washers. The United States and Canada house major manufacturers such as  FNA Group ,  Unimanix Industries Inc. , and  Briggs & Stratton Corporation , which supports the product's availability and technological advancement. High disposable incomes and a culture of DIY home maintenance also contribute to strong product demand in this region.

Asia Pacific

Asia Pacific is projected to experience the  fastest growth rate  during the forecast period. Factors such as rapid urban development, large-scale infrastructure projects, and expanding institutional facilities (like hospitals and schools) in countries like  India and China  are fueling demand. According to the Government of India’s  Rural Health Statistics  report (March 2020), the country had over  157,000 sub-center hospitals , highlighting the need for large-scale cleaning equipment.

Other Regions

Europe ,  South America , and the  Middle East & Africa  are witnessing steady growth. In Europe, high product awareness and regulations promoting cleanliness support market expansion. In Latin America and Africa, rising urbanization and investment in infrastructure are creating new opportunities for pressure washer adoption.

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Key Industry Developments

• April 2019 –  FNA Group  launched the “SAMPSON” series of industrial pressure washers at the American Rental Association show. These high-performance machines cater to both commercial and residential users seeking powerful cleaning options.
• June 2020 –  Bobcat Company  introduced pressure washer attachments compatible with its loader vehicles. These add-ons enable seamless integration between cleaning equipment and construction tools, improving operational efficiency for end-users.

The global  pressure washer market  is poised for consistent growth between 2025 and 2032, driven by increasing hygiene awareness, infrastructure expansion, and the growing preference for automated cleaning solutions. While competition from alternative products may create some constraints, innovation and regional expansion, particularly in Asia Pacific, are expected to unlock substantial opportunities for manufacturers and suppliers in the years ahead.

According to   Fortune Business Insights , the global   scented candles market  has witnessed robust growth in recent years, primarily driven by rising consumer interest in home décor, wellness, and aromatherapy. Scented candles are widely used to enhance indoor ambiance across residential and commercial spaces such as homes, restaurants, cafes, hotels, and spas. These products are available in a variety of fragrances—like vanilla, cinnamon, and maple butter—and are increasingly preferred for both their aesthetic and therapeutic value.

The market is further benefiting from the growing trend of eco-consciousness, with consumers demanding  natural and eco-friendly candle options  that use materials such as soy wax, lavender, grapefruit, and lemon oils. Manufacturers are responding with innovative products in terms of  fragrance, color, texture, and packaging , further stimulating demand.

Key Players in the Global Scented Candles Market

• Amy’s Country Candles
• CALWAX
• SEVENTH AVENUE APOTHECARY
• Candle Delirium, Inc.
• Regent Holding Company, LLC.
• com
• Newell Brands
• Estee Lauder Inc.
• Trapp
• Primacy Industries

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Key Market Drivers

• Growing popularity of eco-friendly and natural scented candles made from organic essential oils and wax blends.
• Increasing adoption of candles in aromatherapy,   home décor , and spa treatments.
• Surge in hospitality infrastructure such as hotels and restaurants using candles for decorative and sensory purposes.
• Rising consumer disposable income and preference for luxury and premium home fragrance products.

Market Restraints

• Availability of alternative aromatic products such as scented sticks and electric aroma diffusers.
• Price sensitivity in emerging markets, limiting demand for premium candles.

Key Market Trends

• Partnerships between candle manufacturers and popular lifestyle brands for co-branded product launches.
• Increased demand for decorative and themed candle packaging, especially around holidays and festivals.
• Integration of gender-targeted collections and artisanal designs to attract niche consumer segments.

Segmentation Analysis

By Category

• Mass
• Premium
  The  premium segment  is expected to dominate in revenue share, driven by rising demand in wellness centres and aromatherapy clinics.

By Material

• Paraffin Wax
• Blended Wax
• Soy Wax
• Others
  The  paraffin wax segment  leads due to its adaptability in combining essential oils and supporting diverse candle forms like pillars and containers.

By Distribution Channel

• Hypermarkets & Supermarkets
• Convenience Stores
• Online Stores
• Others
  Hypermarkets & supermarkets  hold the largest share, offering consumers a broad product range at competitive prices.

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Regional Insights

Europe

Europe is expected to dominate the global scented candles market, supported by high production volumes in countries like  Poland, Denmark, and Germany . For example, in 2018, Poland recorded a production value of over  USD 708 million  in the candle industry.

Asia Pacific

The  Asia Pacific region  is anticipated to register the fastest CAGR during the forecast period due to increased retail expansion in countries like  India and China . Rapid urbanization, rising disposable incomes, and a growing hospitality sector are boosting scented candle demand in the region.

North America, South America, Middle East & Africa

These regions are experiencing steady growth, driven by rising consumer awareness of wellness and expanding retail and e-commerce channels.

Key Industry Developments

• June 2020  –  Stonewall Kitchen LLC.  acquired  Village Candle  to launch a new gentleman’s collection made with blends like leather, honey, and incense.
• January 2020  –  Brooklyn Candle Studio  partnered with artist Allison Kunath to debut a scented candle line targeting the female demographic.

The  global scented candles market  is poised for sustained growth from 2025 to 2032, fueled by lifestyle shifts, aromatherapy usage, eco-conscious product innovation, and expanding hospitality infrastructure. Despite challenges from alternative fragrance products, strategic collaborations and regional opportunities—especially in Asia Pacific and Europe—are expected to propel market expansion.

According to Fortune Business Insights, global smartwatch market size stood at USD 33.58 billion in 2024. The market is set to surge from USD 38.53 billion in 2025 to USD 105.20 billion by 2032, exhibiting a CAGR of 15.34% during the forecast period.

Moreover, the   Smartwatch Market Share   in the U.S. is expected to grow significantly, reaching USD 20.87 billion by 2032. Rising health consciousness and technological advancements are key drivers of market expansion.   Smartwatches are equipped with a range of features such as notification checking, fitness tracking, and navigation, among others. The soaring adoption of advanced devices due to their numerous attributes is poised to bode well for industry expansion.

List of Key Players Mentioned in the Report:

• Apple Inc. (U.S.)
• The Samsung Group (South Korea)
• Garmin Ltd. (U.S.)
• Fitbit LLC (U.S.)
• Huawei Technologies (China)
• Fossil Group, Inc. (U.S.)
• Polar Electro (Finland)
• ASUSTek Computer Inc. (Taiwan)
• LG Electronics (South Korea)
• Xiaomi Inc. (China)

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Segmentation:

iOS Segment to Record Prominent Share Due to Surging Adoption of Apple Products

Based on operating system, the market is fragmented into iOS, android, and others. The iOS segment is poised to lead the global market owing to the rising adoption of Apple products equipped with advanced iOS operating systems.  

Male Segment Bags Key Share Impelled by High Expenditure on Tech Products

By end-user, the market is bifurcated into male and female. The male segment registers a major share on account of high expenditure on tech products by this consumer group. Furthermore, men record a high fascination for advanced products.

Running Segment to Hold Dominating Share Owing to Growing Awareness of its Health Benefits

On the basis of application, the market is categorized into running, swimming, checking notifications, cycling, and others. The running segment is set to record a leading share fostered by mounting awareness regarding the health benefits of running among youngsters.  

Based on geography, the market for smartwatches has been studied across North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

Report Coverage:

The report offers an in-depth analysis of the industry based on various segments. The market has been studied on the basis of application, end-user, operating system, and geography. The report further presents the latest industry trends and the major factors propelling industry expansion.

Drivers and Restraints:

Market Value to Surge with Mounting Popularity of Fitness Tracking Devices

The rising adoption of fitness tracking devices and growing popularity of fitness among youth is slated to push product demand across various regions. In addition, a rise in urban population and mounting awareness regarding an array of smart devices is anticipated to drive smartwatch market growth. In September 2021, nearly 56.61% of the global population was recorded to reside in urban areas and the percentage is set to surge to 68% by 2050, as per data provided by the United Nations (UN).

The consumer inclination toward substitutes such as luxury watches may, nonetheless, restrain industry expansion.

Regional Insights:

North America Emerges as a Major Region Propelled by Soaring Consumer Expenditure

The rising consumer expenditure on electronic devices is anticipated to augment product adoption in North America. The region captures a prominent share considering the soaring spending on tech products by elderly population.

Europe’s smartwatch market share is anticipated to exhibit significant expansion owing to high product adoption. This can be credited to the high participation rate in physical activities in the region.

The South American market is touted to depict considerable growth, impelled by the increase in consumer expenditure on smart electronic goods with the expansion of e-commerce enterprises.

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Competitive Landscape:

Industry Players Focus on Production of Health Monitoring Watches to Secure an Edge over Competitors

The escalating consumer inclination toward wearables has led industry players to produce and launch health monitoring watches. This inclination can be attributed to the increasing awareness regarding health and wellness across various regions. Companies are undertaking such steps to enhance smartwatch sales and outpace their competitors.

Key Industry Development:

• September 2024,   Amazfit launched its Amazfit GTR 4 New, its smart wearable brand in India. The product featured music control and integrated Bluetooth features. Amazfit marketed this product as ideal for sports applications, as it supported more than 150 sports modes.
• May 2024 , ACwOLifestyle Private Limited, an Indian manufacturer of smartwatches and wireless earbuds, announced the launch of the ACwO FwIT Play smartwatch for women. The ACwO FwITPlay offers Bluetooth calling, a 1.75-inch display, and SOS features.
• April 2024 , The Samsung Group, a South Korean manufacturer of electronic products, launched the GALAXY WATCH 7 ULTRA Smartwatch in the Chinese market. The product line featured an advanced blood glucose monitoring function and was marketed as ideal for diabetes patients.

According to   Fortune Business Insights , the global   air fryer market   was valued at USD 8.07 billion in 2024 and is anticipated to reach USD 17.71 billion by 2032, expanding at a CAGR of 9.47% during the forecast period.

This growth is driven by rising health awareness, a shift toward oil-free cooking, demand for energy-efficient kitchen appliances, and the increasing adoption of smart cooking technologies.

Asia Pacific dominated the global market in 2024, capturing a 46.22% share, with countries like China, India, and Japan showing high adoption rates due to urbanization and increased disposable income.

Key Market Players

• Groupe SEB (France)
• Midea Group (China)
• Koninklijke Philips N.V. (Netherlands)
• Xiaomi Corporation (China)
• Spectrum Brands, Inc. (U.S.)
• Faber S.p.A. (Italy)
• Conair Corporation (U.S.)
• Meyer Corporation (U.S.)
• TTK Prestige Ltd. (India)
• NuWave, LLC. (U.S.)

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Key Market Drivers

Growing Demand for Energy-Efficient & Smart Appliances

The shift toward sustainable living and DIY kitchen upgrades has accelerated demand. In the U.S., DIY kitchen improvements rose from 39% (Q2 2022) to 46% (Q2 2023).

Advancements in Smart Cooking Technologies

Manufacturers are introducing air fryers with voice assistant integration, app controls, and multi-cooking presets.

Example: Cosori’s Smart TurboBlaze 6-Quart Air Fryer launched in September 2024 with 10 presets and smart features.

Rising Health-Conscious Consumer Behavior

Oil-free cooking and social media promotion of healthy air fryer recipes are encouraging higher adoption, especially among younger demographics.

Market Restraints

High Costs:   Premium smart models remain expensive for price-sensitive markets.

Competing Appliances:   Traditional ovens and microwaves serve as practical alternatives.

Skepticism:   Some consumers question the true health benefits of air fryers.

Opportunities

Eco-Friendly Innovations:   Manufacturers can gain traction by offering low-carbon, sustainable appliances.

Customization & Capacity Expansion:   Features like dual baskets, custom colors, and larger sizes can drive brand loyalty.

Challenges

Rapid Obsolescence:   Frequent innovation results in shorter product lifecycles.

Usage Misconceptions:   Limited knowledge about features and benefits may hinder satisfaction among new users.

Emerging Market Trends

Vegan & Plant-Based Meal Prep:   The shift to plant-based diets is boosting demand for healthier cooking tools like air fryers.

Influencer Collaborations:   Marketing via TikTok, YouTube, and Instagram chefs is accelerating product popularity.

Segment Overview

By Type

Digital Air Fryers: Leading the market in 2024 for their smart features and multifunctionality.

Manual Air Fryers: Gaining traction in developing regions due to affordability.

By Model

Basket-Style Models: Most popular due to ease of use and affordability.

Multi-Cookers & Countertop Air Fryers: Rising in demand for compact size and diverse functionality.

By Capacity

3–5 Liters: Most preferred by small families.

Up to 3 Liters: Ideal for single users and RV owners.

Above 6 Liters: Increasingly used in commercial kitchens and food services.

By Distribution Channel

Supermarkets & Hypermarkets: Dominant in 2024 due to broad accessibility.

Online Platforms: Fastest-growing channel driven by e-commerce and influencer marketing.

Specialty Stores: Preferred for personalized advice and post-sale support.

By End User

Households: Largest segment due to lifestyle changes favoring healthy cooking.

Foodservice Outlets: Adopting industrial-size air fryers to cater to health-conscious customers.

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Regional Insights

Asia Pacific – Market Leader

Valued at USD 3.73 billion in 2024

Growth supported by urbanization, rising incomes, and widespread digital appliance adoption in China, India, Japan, and South Korea.

North America

Growth fueled by food content marketing and rising adoption of professional appliances in hotels and hospitality.

Europe

Increasing preference for energy-saving and app-controlled air fryers among health-aware consumers.

South America & MEA

Expansion driven by rising e-commerce and growing middle-class consumption in Brazil, UAE, and Saudi Arabia.

Recent Industry Developments

January 2024

Versuni (Philips-owned) inaugurated a 25,000 sq. meter factory in Ahmedabad, India, with an annual output of 500,000 air fryers—meeting growing local and global demand.

June 2023

Versuni partnered with SAP SE to implement the SAP Sustainability Control Tower to track recycling and eco-initiatives in São Paulo, Brazil, for used air fryer components.

According to  Fortune Business Insights , the  global   assisted living market  was valued at   USD 157.28 billion in 2023 . The market is projected to grow from   USD 171.15 billion in 2024   to   USD 271.50 billion by 2032 , registering a   CAGR of 5.94%   during the forecast period.

What is Assisted Living?

Assisted living  offers residential and care services tailored for elderly individuals and people with disabilities who seek independence but require help with daily tasks. It bridges the gap between independent living and full-time medical care.
Notably,  nearly 60% of older adults  are expected to need some form of long-term care in the near future—driving significant demand for assisted living solutions.

Key Players in the Assisted Living Market

• Brookdale Senior Living (U.S.)
• Atria Senior Living (U.S.)
• Sunrise Senior Living (U.S.)
• Erickson Senior Living (U.S.)
• Barchester Healthcare (U.K.)
• ATHULYA Assisted Living (India)
• Epoch Elder Care (India)
• Clariane (Germany)
• Dussmann Group (Germany)
• The Flag (Germany)

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Market Segmentation Insights

By Ownership:

• Chain-Affiliated Facilities held the largest market share in 2023.
  These chains ensure  standardized quality of care  and brand trust, making them a preferred choice globally.

By Gender:

• The  women segment dominated in 2023 due to  higher life expectancy  and a larger population of aging females.

By Age Group:

• The  above 85 years segment led the market in 2023.
  Rising life spans and demand for  specialized geriatric care  are fueling this growth.

Regional Outlook

North America :

• Remains the leading region due to a  growing elderly population ,  chronic disease prevalence , and  affordable assisted living options compared to home healthcare or nursing homes.
• North America led the global market with a dominant   19% share in 2023 .

Europe :

• Expected to witness notable growth during the forecast period due to an aging demographic and expanding elderly care services.

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Market Drivers & Challenges

Key Growth Drivers :

• Increasing elderly population worldwide
• Higher life expectancy creating sustained demand
• Rising need for long-term housing with healthcare assistance

Key Restraint :

• Workforce shortage —a lack of skilled caregivers, nurses, and support staff remains a major hurdle in delivering quality services.

Competitive Landscape & Strategic Developments

The market is highly competitive, with  leading global players investing in facility expansion  to strengthen their presence and service capacity. Key players rely on brand trust and service quality to maintain market dominance.

Recent Industry Developments :

• July 2024 –  Edelweiss Village (U.S.)  launched new assisted living memory care apartments.
• September 2022 –  Athulya Senior Care (India)  opened a new facility in Bengaluru offering 24/7 clinical care, geriatric assistance, housing, and more.
• December 2020 –  Antara Senior Living (Max Group, India)  launched a 37-bed care facility in Delhi, offering daily assistance and elder care services.