Market Overview

According to   Fortune Business Insights, t he global   kids casual wear market   size was valued at  USD 117.57 billion in 2024  and is projected to grow to  USD 124.93 billion in 2025 , eventually reaching  USD 196.16 billion by 2032 , at a  CAGR of 6.66%  during the forecast period. This robust growth is driven by evolving consumer lifestyles, rising disposable income, and increasing fashion consciousness among both parents and children.

Asia Pacific  led the market in 2024, holding a dominant  35.16% market share , fueled by higher purchasing power, urbanization, and the rapid expansion of e-commerce across the region.

Competitive Landscape

The global kids casual wear market is highly competitive, with companies focusing on  innovative designs ,  sustainability , and  personalization  to gain market share. Brands are also leveraging  influencer collaborations ,  celebrity partnerships , and  exclusive collections  to enhance brand visibility.

Key Market Players

• Nike (U.S.)
• Adidas (Germany)
• H&M (Sweden)
• Zara (Spain)
• Gap Inc. (U.S.)
• Uniqlo (Japan)
• Carter’s (U.S.)
• The Children’s Place (U.S.)
• Tommy Hilfiger (U.S.)
• Under Armour (U.S.)

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Key Market Drivers

1. Social Media Influence and Digital Exposure

The rise of social media platforms such as Instagram, TikTok, and YouTube has significantly shaped children’s fashion choices. According to Sprout Social, the influencer marketing industry will hit  USD 32.55 billion in 2025 , with  49% of consumers  making monthly purchases based on influencer content. This digital exposure is prompting brands to launch trend-driven and mini-me fashion collections to cater to modern, style-conscious kids and their parents.

2. Urbanization and E-Commerce Expansion

The global spread of e-commerce, particularly mobile commerce in emerging economies, has made kids casual wear more accessible than ever. Consumers now have access to a broad range of trendy, functional, and affordable clothing options, driving higher market penetration and sales volumes.

3. Fashion and Functionality Combined

Today’s parents prefer clothing that blends comfort, durability, and style. This has increased demand for cotton-rich, breathable, and easy-to-maintain fabrics. Kids’ clothing now prioritizes convenience without compromising on trend appeal.

Market Restraints

Price Sensitivity Among Consumers

High price sensitivity remains a key challenge, especially in emerging economies. Due to frequent size changes and wear-and-tear, parents tend to avoid investing in high-end or branded kids wear, which limits the premium segment’s growth.

Market Opportunities

Sustainable and Eco-Friendly Kidswear

Growing environmental awareness is encouraging the adoption of  organic fabrics ,  low-impact dyes , and  ethical production processes  in children’s apparel. Brands focusing on sustainability are likely to gain long-term consumer loyalty.

Key Trends

Technologically Advanced Apparel

Innovations in fabric technology, such as moisture-wicking, compression, and aerodynamic materials, are being integrated into kids casual wear. These advancements improve comfort and appeal to parents who prioritize performance-enhancing clothing for active kids.

Market Segmentation

By Product

• Top Wear  dominated in 2024 due to versatility, variety, and frequent replacements.
• Bottom Wear  is expected to grow at the fastest CAGR, driven by demand for  gender-neutral  and  eco-conscious  fashion.

By End-User

• Boys Segment  led the market due to high volume purchases.
• Girls Segment  will grow fastest, driven by fashion-forward demand and increased variety in styles.

By Age Group

• Above 10 Years  held the largest share in 2024, as children in this group are increasingly fashion-conscious.
• Below 5 Years  segment is poised for the highest CAGR, supported by rising demand for branded infant wear and durable toddler apparel.

By Distribution Channel

• Offline Retail  led the market in 2024 due to the need for physical product inspection and fit.
• Online Retail  is expected to expand rapidly, backed by increasing smartphone penetration and e-commerce platforms offering convenience and variety.

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Regional Insights

Asia Pacific

Held a market size of  USD 41.34 billion in 2024 , leading globally due to rising disposable incomes, digital adoption, and an expanding middle class. Countries like  India, China, and Southeast Asia  are key contributors.

North America

Ranks second, with growing demand for comfort-first clothing, character-based apparel, and fashion-conscious parenting driving market growth. Events like Halloween and cosplay festivals further boost seasonal sales.

Europe

Projected to witness the fastest growth, driven by strong consumer preference for  sustainable and ethically produced  clothing. European parents are quick to adopt high-fashion trends for children.

South America & Middle East & Africa

These emerging regions are poised for steady growth due to high birth rates, urban migration, and increased exposure to global fashion through digital platforms.

Notable Developments

• Jan 2025 : Zara launched a  Paddington Bear-inspired kidswear line .
• Sep 2024 : Disney x Gap Inc. released a  90s varsity-themed collection for all age groups.
• Sep 2023 : KKCL debuted  Junior Killer , entering the Indian kidswear market.
• Nov 2022 : Adidas expanded in India with a new store offering an extensive kids casual wear line.

The  kids casual wear market  is on a steady upward trajectory, driven by digital influence, growing fashion awareness, and increased spending on children’s lifestyle products. As sustainability and personalization become more central, brands that embrace innovation, ethical manufacturing, and consumer engagement will be well-positioned to lead this competitive landscape from 2025 to 2032.

Market Overview

According to Fortune Business Insights, the global   haircare tools market  was valued at  USD 28.39 billion in 2024  and is projected to grow to  USD 29.37 billion in 2025 , reaching  USD 41.33 billion by 2032  at a  CAGR of 5.00%  during the forecast period. Rising consumer focus on personal grooming, self-care, and salon-quality styling at home is a key driver fueling this growth.

Asia Pacific led the global market in 2024 , accounting for  96.23%  of the total share, driven by increasing disposable income, urbanization, and growing influence of beauty influencers across countries like India, China, and Japan.

Key Companies Profiled

• Koninklijke Philips N.V. (Netherlands)
• Wahl Clipper Corporation (U.S.)
• Helen of Troy (U.S.)
• Dyson Limited (Singapore)
• Panasonic Holdings Corporation (Japan)
• Conair Corporation (U.S.)
• Solano International (U.S.)
• Elchim (Italy)
• Bio Ionic (Sweden)

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Key Market Drivers

Growing Personal Grooming Awareness

Changing lifestyles, increased awareness about hair health, and rising prevalence of hair-related concerns are encouraging consumers to invest in  premium haircare tools  such as dryers, straighteners, and scalp massagers.

Celebrity & Influencer Endorsements

The impact of influencers and celebrity endorsements has led to the rapid adoption of grooming tools among younger demographics, particularly in urban and semi-urban areas.

Home Styling Preference

Consumers increasingly seek  salon-quality styling at home , boosting demand for innovative tools that offer convenience, precision, and enhanced hair protection.

Market Restraints

• Heat Damage Concerns : Overuse of heat-based tools like straighteners and curling irons can damage hair and scalp health, limiting regular usage.
• High Price Point : Advanced haircare appliances with premium features may be unaffordable for middle-income consumers, affecting adoption rates.

Growth Opportunities

Technological Advancements

Companies are integrating  smart features  and  energy-saving technology  into tools to enhance user experience. Products like Vega’s  LitStyle Hair Dryer Brush  and Philips’  energy-efficient Hair Dryer 8000  illustrate this shift.

Sustainable & Travel-Friendly Designs

Demand for  compact ,  eco-friendly , and  travel-ready tools  is growing among environment-conscious consumers and frequent travelers, opening up new market opportunities.

Key Market Trends

• DIY & At-Home Haircare Boom
  The surge in  do-it-yourself grooming routines  post-pandemic is boosting sales of  cordless hot tools, AI-powered stylers , and  lightweight dryers .
• Rising E-commerce Penetration
  Online platforms offer variety, convenience, competitive pricing, and access to niche global brands—making them increasingly preferred by digital-native consumers.

Segmentation Analysis

By Type

• Hair Dryers  held the  largest market share in 2024 , driven by features like ThermoShield tech and ergonomic designs.
• Scalp Massagers  to witness  fastest growth , attributed to benefits such as increased blood circulation, stress relief, and hair growth stimulation.

By End User

• Individual Consumers  dominate, supported by rising self-care trends and desire for at-home styling tools.
• Commercial Segment  is growing steadily due to salon expansion and increasing demand from hairstylists for advanced equipment.

By Distribution Channel

• Offline Stores  remain dominant, offering immediate product access and in-store demos.
• Online Retail  expected to grow at  fastest CAGR , thanks to broader product selection, reviews, virtual trials, and home delivery.

Regional Insights

Asia Pacific – Leading Region

Valued at  USD 9.29 billion in 2024 , the region benefits from:

• Increased spending on personal care.
• Rising digital awareness via influencers.
• Availability of affordable grooming products.

North America

The U.S. leads regional growth with  tech-savvy consumers , rising salon numbers, and high demand for  AI-integrated smart tools .

Europe

Market bolstered by fashion-forward consumers and renowned brands like  Elchim  and  Bio Ionic , especially in Germany, Italy, and France.

South America & Middle East & Africa

Driven by:

• Rising popularity of hair styling tutorials.
• Expanding access to e-commerce.
• Increasing awareness among Gen Z and millennial consumers.

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Competitive Landscape

The  haircare tools market  is  fragmented  yet competitive, with leading players focusing on:

• R&D innovation  for smarter, safer, and faster styling.
• Strategic partnerships  with salons, influencers, and retailers.
• Geographic expansion  via exclusive stores and online platforms.

Recent Industry Developments

• Feb 2025 : Cécred launched a comb and brush collection in the U.S.
• Oct 2024 : Wavytalk partnered with influencer Danielle Athena to launch Pro Steam Hair Straightener Brush.
• July 2024 : GHD unveiled a blow-dry brush offering heat-free detangling.
• Jan 2024 : L'Oréal launched the dual-use Airlight Pro tool at CES 2024.
• Jan 2022 : GIMME Beauty introduced cordless hot tools for all hair types.

Key Market Insights

According to Fortune Business Insights, the  bra market   size was valued at  USD 25.18 billion in 2024  and is projected to rise from  USD 27.38 billion in 2025  to  USD 51.09 billion by 2032 , showcasing a  CAGR of 9.32%  during the forecast period. The market's growth trajectory is primarily fueled by rising consumer demand for comfort, inclusivity, functionality, and innovation in women's intimate apparel.

Asia Pacific dominated the market in 2024, accounting for a significant 91.19% share, with continued growth expected due to rising disposable incomes, awareness, and expanding fashion influence.

Competitive Landscape

The global bra market is highly competitive with both heritage brands and new entrants focusing on innovation, inclusivity, and eco-conscious products.

Key Players Profiled

• Victoria’s Secret (U.S.)
• Hanesbrands Inc. (U.S.)
• Chantelle (France)
• Wacoal (Japan)
• Triumph International (Switzerland)
• Calvin Klein Underwear (U.S.)
• Maidenform (U.S.)
• La Perla (Italy)
• Savage X Fenty (U.S.)

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Key Strategies:

• Partnerships & M&A : Brands like Victoria’s Secret, PVH Corp., and Triumph International are forming collaborations and acquisitions to expand market share.
• Franchise Expansion : Many brands are exploring franchise models for greater market penetration.
• Targeted Offerings : Launch of  demi-cup bras  to appeal to younger demographics (18–30 age group), and  full-coverage styles  for older customers.

Market Drivers

1. Evolving Consumer Preferences

Modern consumers are increasingly prioritizing comfort, fit, and body inclusivity in intimate wear. Styles such as wireless bras, sports bras, and bralettes are seeing heightened demand due to their adaptability and comfort.

2. Technological Innovations

Advancements such as AI-driven size recommendations, virtual try-ons, and subscription models are revolutionizing how consumers shop for bras, enhancing personalization and satisfaction.

3. Rise in Health and Fitness Consciousness

The surge in female participation in sports and physical activities is propelling demand for sports bras, which now serve both functional and fashion purposes.

Market Restraints

• Sizing inconsistencies  across brands and regions continue to challenge the industry, resulting in high return rates and customer dissatisfaction.
• Limited size inclusivity  in many offerings deters potential buyers, restraining growth despite the push for body positivity.

Market Opportunities

Social Media Influence

Platforms like Instagram and TikTok play a pivotal role in shaping lingerie trends. Influencer marketing, brand collaborations, and lifestyle content have made social media a powerful tool for boosting awareness and sales. As of 2021, over  4.48 billion people  were active social media users—an opportunity brands are actively capitalizing on.

Market Trends

Fitness and Sports Engagement

The growing inclination of women towards fitness is increasing the demand for  high-impact and supportive sports bras . Features such as moisture-wicking fabric, bounce control, and anti-chafing designs are driving product innovation.

Segmentation Analysis

By Product

• Others (Underwired, Bralette, Push-up, etc.) : Dominates the segment due to fashion versatility and increasing breast surgery cases fueling demand for post-operative bras.
• Sports Bras : Expected to grow rapidly as athletic engagement and activewear trends rise.
• Maternity/Nursing Bras : Gaining popularity as consumers seek functionality during pregnancy and postpartum stages.

By Material

• Cotton : Leads the market due to its breathability, comfort, and suitability across climates.
• Satin : Fastest-growing segment, appreciated for its affordability, luxurious look, and gentleness on skin—ideal for nightwear and self-care lingerie.

By Distribution Channel

• Specialty/Branded Stores : Largest share in 2024 due to expert assistance, brand trust, and in-store experience.
• Online Retail : Poised for fastest growth due to convenience, AR-based virtual fitting tools, privacy, and broader size range availability.

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Regional Insights

Asia Pacific

Largest and fastest-growing market, driven by Western brand penetration, rising awareness, and investment in textile technology (e.g., Bangladesh’s RMG industry upgrades).

North America

Strong presence of established brands like Victoria’s Secret, Jockey, and Calvin Klein. Fitness and fashion culture significantly influence product adoption.

Europe

Second-largest region, thriving on fast fashion, sustainability, and innovation from local brands like Hunkemöller and Triumph.

South America & Middle East & Africa

Growing due to increasing beach and sports activities. Brazilian lingerie trends and international brand entry are catalyzing regional growth.

Recent Developments

• July 2023 :  La Vie en Rose entered the Indian market via partnership with Apparel Group.
• June 2023 :  Victoria’s Secret launched over 4,000 SKUs on Amazon Fashion.
• Sept 2022 :  Maikai Clothing introduced biodegradable cotton sports bras in India.
• May 2022 :  CALIDA GROUP acquired Cosabella to enhance U.S. market presence.
• April 2021 :  Parade launched a new sustainable bralette line with inclusive sizing up to 3X.

The global   bra market  is poised for substantial growth through 2032, driven by rising consumer awareness, product diversification, inclusive marketing, and digital retail innovations. Key players continue to evolve through strategic partnerships, product launches, and eco-conscious innovation to cater to a diverse and fashion-forward global audience.

Market Overview:

According to   Fortune Business Insights , the   wax melts market   is poised for steady growth, with its size valued at USD 1.46 billion in 2024 and projected to reach USD 1.52 billion in 2025, eventually expanding to USD 2.12 billion by 2032 at a CAGR of 4.84%, according to Fortune Business Insights. Wax melts small pieces of scented wax designed to melt and release fragrance are increasingly being used in residential homes as well as commercial spaces such as offices, cafés, restaurants, and hospitality venues to enhance ambiance. Available in a variety of colors, sizes, and fragrances, wax melts cater to diverse consumer preferences. Their longer-lasting scent and versatility compared to traditional candles are key factors driving their growing popularity across global markets.

LIST OF KEY COMPANIES PROFILED IN THE REPORT

• The Yankee Candle Company, Inc. (U.S.)
• East Coast Candles Company (U.S.)
• Bramble Bay Collections (Australia)
• Bridgewater Candle Company (U.S.)
• C. JOHNSON & SON, INC. (U.S.)
• Procter & Gamble (U.S.)
• Hampshire Candles (U.K.)
• Shearer Candles (U.K.)
• OLOR (U.K.)
• Kana Creations (India)

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Segmentation:

Demand for Paraffin Wax Rises Owing to Its Widespread Use in Commercial Places

Based on product type, the market includes paraffin wax, beeswax, soy wax, and others. The paraffin wax segment is dominating the global market as this type of wax melt is extensively used in several commercial spaces, such as hotels, spas & salons, and restaurants as it can create a pleasant indoor environment.

Enhanced Mood and Energy Levels to Popularize Fresh/Citrus Fragrance Among Customers

Based on fragrance type, the market is divided into floral, fresh/citrus, fruity, and others. The fresh/citrus segment is expected to dominate the global wax melts market share as this fragrance is known to boost the mood and energy levels of individuals. This is why this wax melts of this fragrance are being widely used in aromatherapy.

Rising Network of Convenience Stores Boosts Product Sales from Retail Outlets/Offline Stores

Based on distribution channel, the market is divided into retail outlets/offline and e-commerce/online. The retail outlets/offline segment accounts for the biggest market share as the network of convenience stores, supermarkets, and hypermarkets is increasing across the world. These stores offer a wide range of wax melts in diverse price ranges.

The global market report analyzes the market’s growth across regions, such as North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

The report has conducted a detailed study of the market and highlighted several critical areas, such as leading product types, fragrance types, distribution channels, and prominent market players. It has also focused on the latest market trends and the key industry developments. Apart from the aforementioned factors, the report has given information on many other factors that have helped the market grow.

Drivers and Restraints:

Rising Awareness Regarding Home Hygiene and Décor to Bolster Market Growth

Customers across the world are becoming more aware of various home hygiene and décor products, such as candles, room sprays, incense sticks, essential oils, and wax melts. These products play a vital role in creating a pleasant environment at homes and in public spaces. Governments and NGOs are also launching various initiatives and campaigns to promote these home hygiene products. These factors are expected to boost the adoption of wax melts.

However, strong competition from substitutes can hinder the wax melts market growth.

Regional Insights:

North America Dominates Global Market Due to Rise in Construction of Residential Spaces

North America is dominating the global market as the region is witnessing a strong rise in the construction of residential spaces. Countries, such as the U.S., Mexico, and Canada are accelerating the construction of these spaces to accommodate the growing urban population. This factor is expected to boost the demand for modern home décor and hygiene products, such as wax melts.

Europe is also expected to record a commendable growth rate due to the growing popularity of scented home décor and scented products, such as candles to create a comfortable living environment at home.

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Competitive Landscape:

Leading Manufacturers to Focus On Business Expansion to Increase Their Product’s Reach

The leading manufacturers operating in the wax melts market are focusing on expanding their business operations in various regions to increase the reach of their products and make more customers aware of their products. They are also launching unique wax melt products to cater to diverse customer requirements and preferences.

Notable Industry Development:

• October 2024:   IRIS Home Fragrances, an Indian manufacturer of home fragrance products, launched a new collection of four exquisite Diwali gift sets. This set included wax melts, candles, reed diffusers, and other products to help their customers create a calm and peaceful environment at their homes.
• August 2023 : Classic Candle, a U.K.-based home fragrance brand, announced the launch of MiniPot Wax Melts. These wax melts were created from white wax and featured in the brand’s signature classic packaging.

Market Overview

According to fortune Business Insights, the global   tattoo market   size was valued at   USD   2.22 billion   in 2024 and   USD 2.43 billion   in 2023 .   It is projected to reach   USD   4.83   billion   by 2032 at a CAGR of   10.32%   during the forecast period.

The market is anticipated to grow due to the growing use of tattoos in the entertainment and fashion industry. Europe dominated the tattoo market with a market share of 33.33% in 2024. Moreover, the tattoo market size in the U.S. reaching an estimated value of USD 1.25 billion by 2032, driven by the rising number of tattoo parlors and spa clinics to drive market size growth.

List of the Companies Profiled in the Report:

• Celebrity INK (Thailand)
• Aliens Tattoo (India)
• Fulham Tattoo (U.K.)
• Cloak and Dagger London (U.K.)
• Vivid Ink (U.K.)
• Radical Ink (Romania)
• BodyCanvas (India )
• Devil'z Tattoo (India)
• Rock n'Roll Tattoo and Piercing (U.K.)
• Three Kings Tattoo (U.S.)

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Segments-

Growing Trend of Tattooing Techniques   Spurs the Temporary Segment

On the basis of type, the market is classified into permanent and temporary. The temporary segment will dominate as it allows customers to use various shapes and designs to enhance skin appearance.

Increasing Number of Professional Artists Surges Demand for Professional Artists

In terms of category, the market is categorized into medical, professional, and   cosmetic . The professional segment will rule due to the increasing number of professional artists.

Rising Popularity of Pictorial Patterns to Boost Tattooing Trend on Skin

Based on application, the market is fragmented into corneal, mouth, skin, and others. The skin segment dominates the global market, owing to rapid evolution of the fashion & beauty industry.

Rise in Demand for Cosmetic Patterns   Spurs Women Segment

In terms of end-user, the market is segregated into women and men. The women segment will gain traction due to the rise in demand for cosmetic patterns among the female population.

Based on geography, the global market is categorized into North America, Europe, Asia Pacific, South America, and the Middle East & Africa

Report Coverage

The report provides insights into the regional analysis covering different regions, contributing to the market growth. The report includes qualitative and quantitative analysis of several factors such as the key drivers and restraints that will impact the market. Adopting strategies by major players to introduce partnerships, collaboration, and new products will contribute to the market's growth.

Drivers and Restraints

Rising Number of Body Art & Piercing-Related Educational Institutions   to Stimulate Product Demand

The rising adoption of 3D services among the youth to enhance their body appearance has surged the demand for the product at a decent pace. Furthermore, the growing number of tattooing professionals with expertise in delivering high-fashioned services and the increasing number of body art & piercing-related educational institutions have considerably stimulated the current scenario of the market across the global community. This ensures the maximization of profits. Meanwhile, the high risk of allergies and skin infections associated with it could impede the global tattoo market growth.

Regional Insights

Growing Celebrity Endorsement Nurtures Growth in the Europe Market

The Europe market held a prominent global tattoo market share and is expected to lead the global market during the projected period due to growing celebrity endorsements across the region.

Asia Pacific has projected significant growth during the forecast period due to the surge in consumer awareness toward body art, stimulating the development of the industry.

The Middle East & Africa market is expected to showcase significant growth due to the increasing trend of tattoo culture among youth, which could favor the region's growth.

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Competitive Landscape

Investments in Tattooing Machine Technology Spurs Fashion Industry

Key firms, such as Celebrity INK, will probably invest in new product techniques and strategies to expand their consumer base by adopting and opening new studios. With high investments in machine technology, the key players are trying to develop efficient, sustainable, and organic ink products to offer safe tattooing techniques.

Key Industry Development:

• March 2023 - Ishan Rana, an Indian tattoo artist from Vadodara, India, set the Guinness World Record by spending 91 consecutive hours giving out 74 tattoos 64 individuals. The artist started the inking marathon on 3rd March and completed it on 7th March.
• February 2023 - Oleander Tattoo, a Ravenswood, Chicago, U.S.-based studio, announced expansion plans to appoint more artists and arrange fundraisers for nonprofits.
• February 2022-   The U.S.-based tattoo   skincare   brand, Mad Rabbit, received USD 4 million to expand its retail footprint and improve its product portfolio.

According to   Fortune Business Insights , In 2024, the   handloom sarees market   was valued at USD 3.72 billion and is projected to reach USD 7.29 billion by 2032, registering a CAGR of   8.99%   over the forecast period. The market is expected to grow to USD 3.99 billion in 2025. Asia Pacific led the global market in 2024, capturing a 68.82% share of the overall revenue.

Market Overview

Handloom sarees are traditional garments, intricately woven using manual techniques passed down through generations. These sarees are not only apparel but also a reflection of India’s rich heritage, craftsmanship, and regional artistry. From Kanjeevarams of Tamil Nadu to Banarasis of Uttar Pradesh and Maheshwaris of Madhya Pradesh, each handloom saree tells a unique cultural story.

Today, the market is seeing a resurgence as consumers across the globe increasingly favor handcrafted, eco-friendly, and heritage-rich apparel. Brands like Maheshwari Handloom, BHOLI SAREES, Ajmera Fashion Limited, and HMR Handlooms are responding to this demand by adopting sustainable practices, including eco-conscious raw materials and packaging innovations.

LIST OF KEY HANDLOOM SAREES COMPANIES PROFILED

• Maheshwari Handloom (India)
• BHOLI SAREES (U.S.)
• Ajmera Fashion Limited (India)
• HMR Handlooms (India)
• Albeli (India)
• KTC Fashion (India)
• Jagg Hastakala (India)
• Dhananjay Creations Private Limited (India)
• Sameer Handloom (India)
• Mrignayani (India)

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Market Dynamics

Drivers

One of the key drivers for the market is the growing appeal of traditionally crafted sarees. These sarees offer exclusive designs and textures that machine-made fabrics cannot replicate. Their cultural significance, aesthetic appeal, and unique patterns attract consumers both within India and across global markets.

Younger generations, especially millennials, are showing interest in reconnecting with their heritage, viewing handloom sarees as a blend of tradition and luxury. Additionally, government-led campaigns, such as "Vocal for Local" and promotional programs that support artisans, have bolstered production and consumer awareness.

Restraints

Despite rising demand, the market faces a key hurdle: high production costs. The creation of handloom sarees is labor- and time-intensive, involving skilled artisans and high-quality natural fibers like cotton, silk, and zari. This not only drives up the price of the end product but also makes them less accessible to budget-conscious consumers. Moreover, the limited scale of production further contributes to higher unit costs.

Opportunities

The increasing use of social media marketing offers lucrative growth opportunities. Platforms like Instagram, Facebook, and Pinterest allow handloom brands to visually showcase their products, connect with younger demographics, and run targeted campaigns. Through engaging content, influencer collaborations, and real-time customer feedback, brands can build community loyalty, enhance visibility, and drive e-commerce sales.

Market Trends

A notable trend is the rising public and private sector investment in handloom and artisanal products. Governments across Asia and Africa are offering financial support, infrastructure development, and welfare schemes for weavers, while private companies are investing in design innovation, distribution, and international outreach.

The rising interest in sustainable and ethical fashion is another trend fueling market expansion. Consumers are becoming more environmentally conscious and increasingly opting for natural fiber-based products like handloom sarees that minimize environmental impact.

Segmentation Analysis

By Material

Cotton leads the market due to its comfort, breathability, and festive appeal, especially during Indian festivals like Diwali and Navratri. Cotton sarees are also favored in both rural and urban areas for their versatility and affordability.

Linen, on the other hand, is projected to experience the fastest growth. Lightweight, sweat-absorbent, and suitable for year-round use, linen sarees are gaining traction among fashion-conscious urban consumers looking for casual yet classy options.

By Distribution Channel

Offline retail outlets dominate the market. Specialty boutiques and saree stores allow customers to feel the texture, try on garments, and receive personalized guidance—elements that play a critical role in the high-involvement purchase of sarees.

The online segment, however, is catching up quickly. E-commerce platforms offer a wider selection, home delivery, discounts, and user reviews, which are especially attractive to tech-savvy and time-conscious shoppers.

Regional Insights

Asia Pacific

Asia Pacific remains the largest and most influential region, accounting for over two-thirds of the global market. Countries like India lead in production and consumption, supported by strong cultural affinity and government backing. The India Brand Equity Foundation (IBEF) reports that India exports handloom products to more than 20 countries. Campaigns such as “Make in India” and “Vocal for Local” have further fueled domestic demand.

North America

North America is expected to grow significantly due to the increasing South Asian diaspora and rising interest in sustainable fashion. The U.S. market particularly favors luxury and exclusive sarees, such as Kanjivarams and Banarasis, often worn at weddings and cultural events. High awareness of artisanal products and willingness to pay for craftsmanship support regional growth.

Europe

Europe is witnessing a surge in demand for fashion products that offer craftsmanship, artistry, and heritage value. European consumers are also at the forefront of the ethical and slow fashion movement, making handloom sarees an appealing wardrobe choice. These sarees are often seen as premium lifestyle products, suitable for both formal and festive wear.

South America & Middle East & Africa

These regions are emerging as promising markets, thanks to growing online availability and targeted advertising on platforms like Instagram, Amazon, and Noon. Social media visibility, coupled with increased interest in cultural fashion, is helping to spread awareness and drive sales across these regions.

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Competitive Landscape

The global handloom sarees market is moderately fragmented, with a blend of regional artisans and organized players. Leading companies such as Ajmera Fashion Limited, BHOLI SAREES, Maheshwari Handloom, Albeli, and HMR Handlooms are focusing on:

Launching new designs and collections

Expanding to international markets

Adopting sustainable production and packaging

Building online presence through influencer-led campaigns

Their strategic emphasis on brand differentiation, cultural storytelling, and customer engagement has helped them remain competitive in both domestic and global markets.

KEY INDUSTRY DEVELOPMENTS

• November 2024:   Chhunchi, an India-based online saree brand, has announced the launch of a one-stop online store for handloom saree enthusiasts. The store contains
• October 2024 : RmKV, an India-based company announced the launch of range of thematic authentic handloom silk saree with natural dye. This saree are available in 4,000 colors and its colors are derived from diversified natural sources such as myrobalan, indigo, Indian madder, gooseberry, lac, pomegranate, and Indian red creeper.

July 2024 - KCPC Bandhani, an India-based manufacturing company, announced the launch of Banarasi Katan Handloom Saree with blouse. The launch would help the company increase its product offerings.

According to   Fortune Business Insights , the global   shooter games market   was valued at USD 72.68 billion in 2024 and is expected to expand to USD 192.90 billion by 2032, growing at a CAGR of   13.0%   from 2025 to 2032. The market is anticipated to reach USD 82.02 billion in 2025. In 2024, Asia Pacific emerged as the leading region, accounting for 46.9% of the global market share.

Market Overview

Shooter games are a popular subgenre of action video games that emphasize accurate aiming, fast reflexes, and combat in immersive environments. These games can be played in both single and multiplayer modes across various platforms, including smartphones, tablets, PCs, and gaming consoles. The market is dominated by established companies such as Rockstar Games, Valve Corporation, Gameloft, Activision Blizzard, and Ubisoft, who continuously push technological boundaries to deliver competitive and engaging gaming experiences.

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Competitive Landscape

The shooter games market is moderately fragmented with a mix of global tech giants and innovative indie developers. Companies are focused on incorporating new features such as realistic environments, interactive storylines, and multiplayer formats to gain competitive advantage. In addition, cross-platform compatibility, marketing collaborations, and strategic partnerships are being explored to enhance user engagement and expand market share.

Leading players include:

• Rockstar Games (U.S)
• Valve Corporation (U.S)
• Gameloft (France)
• Activision Blizzard (U.S)
• Ubisoft (France)
• Nexon (Japan)
• Epic Games (U.S)
• DICE (Sweden)
• Vlambeer (Netherlands)
• Raw Fury AB (Sweden)

These companies continue to invest in R&D, graphics innovation, and international expansion to meet the evolving needs of the gaming community.

Market Dynamics

Drivers

A significant driver of market growth is the increased interest in electronic sports (eSports) and online gaming communities. With popular franchises such as Call of Duty, Overwatch, and Counter-Strike leading the way, consumers of all ages are participating in shooter games for entertainment, social interaction, and competition.

The growing availability of internet access worldwide has further accelerated the adoption of online shooter games, as more players can now engage in real-time multiplayer matches. In the U.S., for instance, the average age of gamers increased from 29 in 2004 to 36 in 2024, reflecting the widening demographic of gamers.

Restraints

Despite this growth, the market faces challenges, primarily due to the high cost of development. Creating advanced shooter games with realistic graphics, artificial intelligence, and robust gameplay mechanics demands substantial investment in technology, talent, and marketing. These high entry barriers can deter new entrants and restrict market competition. Additionally, competition from other gaming genres such as role-playing and adventure games, which offer creative gameplay and cognitive benefits, may hinder shooter games’ market share.

Opportunities

Emerging technologies such as augmented reality (AR), virtual reality (VR), machine learning, and cross-platform integration offer lucrative opportunities for market players. These innovations allow for more engaging and adaptive gameplay. For example, Mountaintop Studios announced its upcoming first-person shooter Spectre Divide, developed with modern gameplay mechanics for the PC platform, demonstrating the trend of tech-enhanced shooter games.

Market Trends

One of the most prominent trends is the rise of cross-platform gaming. Shooter games that allow players to engage across different devices—such as tablets, consoles, and smartphones—are gaining popularity. Titles like Destiny 2, Paladins, and Overwatch exemplify this trend, offering broader accessibility and fostering global multiplayer environments. The social and collaborative aspects of cross-platform gaming are increasing user retention and expanding the player base.

Segmentation Analysis

By Product

First-Person Shooter (FPS) games held the largest share in 2024 due to their immersive gameplay and appeal to skill development and reflex enhancement.

Shooting gallery games followed, appealing to users who prefer engaging but less complex gameplay experiences.

By Device Type

Mobile phones emerged as the leading device segment, favored for their convenience and portability. The widespread adoption of affordable smartphones has made mobile gaming more accessible.

TV/consoles followed closely, offering users a more comfortable and visually rich experience, especially for high-end shooter titles.

By End User

Male users currently dominate the market, especially among teenagers and adults, driven by targeted marketing campaigns and cultural preferences.

However, female participation is on the rise, supported by inclusive game designs and increasing representation of female characters in shooter titles.

Regional Insights

Asia Pacific

Asia Pacific is the dominant regional market, valued at USD 34.09 billion in 2024. Countries such as China, Japan, South Korea, and India boast a robust tech infrastructure, rising disposable income, and a strong base of online gamers. Social media and content-sharing platforms have also contributed to the viral popularity of shooter games.

North America

With a 23% share in 2024, North America ranks second, driven by a thriving gaming culture and tech-savvy population. The U.S. leads the region, supported by the presence of major players like Activision Blizzard and Rockstar Games and a surge in professional gaming as a career.

Europe

Europe shows strong potential for growth due to rising interest in digital entertainment across Germany, France, and the U.K. Government and private organizations promoting eSports are contributing to the expansion of the shooter games ecosystem.

South America & Middle East & Africa

Though smaller in market size, South America and MEA are poised for steady growth, thanks to increasing internet penetration, improved economic conditions, and a youthful population highly interested in digital entertainment.

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KEY INDUSTRY DEVELOPMENTS

• June 2024:   Riot Games, a U.S.-based video game developer, announced that Valorant, its tactical shooting game, will be launched for consoles, including Sony’s PlayStation and Microsoft’s Xbox.
• May 2024:   NetEase, Inc., a China-based technology company, announced plans to unveil its new game advancements and product range, including Lost Light (a shooting game), at its yearly product launch event.
• March 2024:   LightSpeed Studios, a China-based video game company, showcased its products, including its shooting game designs, at the Game Developers Conference.

The shooter games market is set for significant growth, powered by eSports, evolving technologies, and global digitalization. As gaming becomes a core part of entertainment culture, especially among younger generations, the demand for dynamic, accessible, and immersive shooter games will only intensify. Companies that innovate with advanced gameplay, embrace cross-platform opportunities, and cater to a diverse user base are well-positioned to lead the market into the future.

Duty Free Retail Market to Reach Valuation of USD 78.78 Billion by 2032;   Foreo Unveiled a New Store in Manila in Collaboration with Duty Free Philippines: Fortune Business Insights

Market Overview:

According to   Fortune Business Insights , the global   duty free retail market   size was valued at   USD 46.67 billion   in 2024. The market is projected to grow from   USD 50.68 billion   in 2025 to   USD 78.78 billion   by 2032, exhibiting a CAGR of   6.50%   during the forecast period. Asia Pacific dominated the duty free retail market with a market share of 51.66% in 2024.

The rising demand for alcohol in several economies especially in Asia owing to increasing spending capacity of middle class people, changing consumer habits, and growing international tourist arrivals has elevated the demand for premium duty free liquor worldwide. Strategic developments and innovations in the sector will further propel duty free alcohol sales, thus aiding market expansion.

List of Key Players Mentioned in the Report:

• Avolta (Dufry AG) (Switzerland)
• DFS Group (China)
• Heinemann SE & Co. KG (Germany)
• Lagardère Group (France)
• Dubai Duty Free (UAE)
• China Duty Free Group (China)
• Lotte Duty Free (South Korea)
• The Shilla Duty Free (South Korea)
• Shinsegae Duty Free Inc. (South Korea)
• King Power International Group (Thailand)

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Segments:

Perfumes Segment to Lead Owing to Availability of Variety of Internationally Reputed Brands

As per type, the market is split into perfumes,   cosmetics , alcohol, cigarettes, and others. Among these, the perfumes segment captured the largest market share in 2022. Affluent global travelers usually visit retail chains that offer perfumes of internationally reputed brands, including Hugo Boss, Prada, Gucci, Al Haramain Dazzle Intense, Giorgio Armani, Belle, Signature Silver, Signature Rose, and Khulasat Al Oud. They offer several types of perfumes, including Eau De Perfume (EDP), Perfume or De Perfume, Eau De Toilette (EDT), and Eau De Cologne (EDC) in one place, which is contributing to segment growth.

Airports Segment to Capture Significant Share Due to Rising Number of Duty Free Retail Stores

According to sales channel, the market is divided into airports, onboard aircraft, seaports, train stations, and others. Among these, the airports segment dominated the global market in 2022. The growing number of international and domestic airports in several economies is attributed to segment expansion. The increasing number of duty free retail stores across airports worldwide will further drive segment growth in the coming years.

Geographically, the market is segregated into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

The report includes:

• Drivers, restraints, opportunities and threats influencing market dynamics in the coming years.
• List of key market players along with strategic developments undertaken in the past five years.
• Market share, growth rate, and valuation projections for each region and segment.
• Impact of COVID-19 on the global economy.

Drivers and Restraints:

Rising Number of Airports in Several Countries to Aid Market Expansion

The construction of new airports in several economies and rising investments to expand existing ones will generate many opportunities for market growth. For example, in February 2021, the Airport Authority of India (AAI), an Indian governmental body that operates 125 airports, issued a construction permit worth USD 135.07 million (INR 987 crore) for the first phase of an international airport named ‘Dholera’ in Gujarat. According to Global Aviation Summit 2019, the Civil Aviation Ministry of India aims to have 190-200 operational airports by 2040 under the ‘Indian Aviation Vision 2040’. Mumbai and Delhi will each have three international airports, while the top 31 Indian cities will have two operating airports.

On the other hand, fluctuations in currency exchange rates will hinder market augmentation in the forthcoming years.

Regional Insights:

Asia Pacific to Capture Significant Share Stoked by Innovative Product Launches

Asia Pacific held majority of the duty free retail market share in 2022 backed by strategic developments in Asian economies, which will facilitate the launch of innovative products in the region. For example, in its master plan dated June 1st, 2020, China’s central government announced various policies aimed at establishing the Hainan Free Trade Port (Hainan FTP) on the country’s southern coast. The government also announced its plan to make Hainan FTP an internationally renowned free trade port by 2050. This strategic move will elevate the expansion of domestic retail chains that offer a wide variety of retail products in the coming years.

Meanwhile, the Europe market is slated to grow substantially over the forecast period due to rising expenditure on   luxury goods   by tourists. After the easing of COVID-19 restrictions, airports in European countries have taken measures to attract tourists/passengers to retail stores that are duty free. This, in turn, will boost sales and aid regional market expansion.

The North America market is driven by travel spending in the U.S. and the growing number of tourists. Canada is one of the key contributors to the North America market. According to the Canada Border Services Agency (CBSA), duty free stores operate in approximately 53 locations across Canada, including land border locations and international airports.

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Competitive Landscape:

Launch of New Duty Free Stores by New Entrants and Existing Players to Drive Market Proliferation

Industry leaders are launching new duty free retail stores or investing funds in expanding existing ones to strengthen their position in the global market. For instance, in June 2022, Mumbai Travel Retail Pvt Ltd. ((MTRPL), an Indian private travel retailer, unveiled its new outlet at the Thiruvananthapuram International Airport in Kerala, India. The new store is a part of the company's Duty Free (TDF) stores covering approximately 2,450 sq ft. These travel retail stores offer a broad spectrum of products, from branded perfumes, travel accessories to imported confectionery. This strategic move opens up new business opportunities for prospective travel retail operators across Indian states, including Kerala and Karnataka.

Key Industry Development:

• December 2023:   Innokin, a China-based vape brand, collaborated with Bahrain Duty-Free, a Middle East-based retailer. The partnership will see the launch of the brand’s INNOBAR products across the retailers' premium stores.
• August 2023:   Mumbai Duty-Free, an India-based retailer, unveiled its shopping carnival, an event incorporating exclusive offers and prizes. The event ran until September 30th at Chhatrapati Shivaji Maharaj International Airport, Mumbai, India.
• May 2023:   AirAsia shop, an online duty-free platform, collaborated with Dufry AG, a Switzerland-based travel retailer, to provide over 1,000 products across airports and expand its offerings for customers. Travelers can also choose the online platform’s inflight delivery option and get products delivered on their flight.

Assisted Living Market Size to Be Valued at USD 271.50 Billion by 2032; Rising Population of Older Individuals in Various Countries to Drive Market Growth

Market   Overview:

According to   Fortune Business Insights , the global   assisted living market   was valued at USD 157.28 billion in 2023 and is expected to rise from USD 171.15 billion in 2024 to USD 271.50 billion by 2032, growing at a CAGR of 5.94% during the forecast period. In 2023, North America held the largest share of the market, accounting for 35.19%.

Assisted living refers to residential care services designed for older adults and individuals with disabilities who seek to maintain a level of independence but require help with daily activities without the need for round-the-clock medical attention. With nearly 60% of older adults anticipated to need some form of long-term care in the near future, demand for assisted living solutions is on the rise, fueling market growth.

Notable Industry Development:

• July 2024:   Edelweiss Village, a U.S.-based senior living company, launched its new assisted living memory care apartments.
• March 2024:   Epoch   Elder Care , an assisted living company based in India, introduced its new facility, Epoch Picasso House, in Pune. This new residence is specifically designed for elderly individuals who need help with daily tasks or have ongoing medical conditions.
• September 2022:   Athulya Senior Care, an India-based senior living company, launched its new assisted living facility in Bengaluru, India. According to the company, the new facility offers various services, including geriatric assistance by professional caregivers, 24/7 clinical assistance and security protection, housing, and laundry services.

LIST OF KEY COMPANIES PROFILED IN THE REPORT

• Brookdale Senior Living (U.S.)
• Atria Senior Living (U.S.)
• Sunrise Senior Living (U.S.)
• Erickson Senior Living (U.S.)
• Barchester Healthcare (U.K.)
• ATHULYA ASSISTED LIVING (India)
• Epoch Elder Care (India)
• Clariane (Germany)
• Dussmann Group (Germany)
• The Flag (Germany)

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Competitive Landscape:

Major Market Participants to Focus on Establishing New Facilities to Broaden Their Reach

The global market is marked by high competition, with prominent international players utilizing their strong brand loyalty & presence to maintain an edge over competitors. Many major market participants are concentrating on establishing new facilities to broaden their reach.

Segmentation:

Chain-Affiliated Segment Led Market Driven by Surge in Number of Chain-Affiliated Facilities Globally

Based on ownership, the market is bifurcated into chain affiliated and independently owned. The chain-affiliated segment led the market in 2023, driven by the increasing number of chain-affiliated facilities globally. These chains typically uphold uniform care standards across their locations, providing families with confidence in reliable services, which boosts the growth of this segment.

Women Segment Dominated Market Due to Expanding Population of Elder Women

Based on end user, the market is bifurcated into men and women. The women segment held the dominating assisted living market share in 2023 due to longer life expectancy and an expanding population of elderly women.

Above 85 Years Led Market Due to Growing Demand for Specialized Geriatric Care

Based on end user, the market is segmented into below 65 years, between 65 to 74 years, 74 to 85 years, and above 85 years. The above 85 years led the market in 2023 due to longer life expectancies and the growing demand for specialized geriatric care.

Geographically, the global market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

The report has conducted a detailed study of the market and highlighted several critical areas, such as leading ages, end users, product types, ownerships, and key market players. It has also focused on the latest market trends and key industry developments. Apart from the aforementioned factors, the report has given information on many other factors that have helped the market grow.

Drivers and Restraints:

Rising Population of Older Individuals in Various Countries to Drive Market Growth

The rising population of older individuals in various countries is a key factor driving market expansion. This demographic change increases the demand for specialized housing solutions and healthcare services designed for the needs of seniors. Additionally, many older adults who need assistance with daily tasks further contribute to market growth. The increase in life expectancy globally has resulted in a larger segment of the population requiring long-term care and housing solutions that meet their unique needs, thereby enhancing the demand for assisted living facilities.

However, the assisted living market growth is hindered by a significant shortage of skilled workers, such as caregivers, nurses, and support staff, which is necessary to deliver high-quality services to residents.

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Regional Insights:

North America Led Market Due to Growing Aging Population and Rise in Chronic Diseases

The North American region led the market in 2023, driven by a growing aging population and a rise in chronic diseases. The rising affordability of assisted living compared to home health care and nursing home options is boosting the demand for assisted & senior living communities.

In Europe, significant growth is anticipated during the forecast period, which is primarily attributed to the rising number of older adults in the region.

Ecotourism Market Size to Be Valued at   USD 598.89 billion by 2030;   Strong Growth of Travel & Tourism Sector to Boost Market Growth

Market   Overview:

According to   Fortune Business Insights , the global   ecotourism market   size was valued at USD 216.49 billion in 2023 and is expected to be worth USD 260.76 billion in 2024. The market is projected to reach USD 759.93 billion by 2032, recording a CAGR of 14.31% during the forecast period.

Ecotourism, as the term suggests, covers all kinds of nature-based tourism in which a tourist’s main objective is to experience and appreciate different traditional cultures that are found in natural habitats. More travelers across the world are finding ways to travel responsibly by engaging in eco-friendly travel and activities, which will further boost the ecotourism market growth.

LIST OF KEY COMPANIES PROFILED IN THE REPORT

• G Adventures (Canada)
• Adventure Alternative Ltd (Ireland)
• ROW Adventures (U.S.)
• Steppes Travel (U.K.)
• Aracari (U.S.)
• Small World Journeys (Australia)
• Black Kite Tour (Ethiopia)
• Global Sustainable Ecotours (U.S.)
• Discover Corps (U.S.)
• Rickshaw Travel Group (Tanzania)

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Segmentation:

Nature & Wildlife Tourism to Gain Momentum Due to Rising Awareness Regarding Wildlife Conservation

Based on type, the market is segmented into nature & wildlife tourism, agro-tourism, and others. The nature & wildlife tourism segment captures a major ecotourism market share as there has been a considerable increase in awareness regarding wildlife conservation. This is why more people are participating in this form of tourism to make a positive impact on the environment.

Number of Group Travelers to Increase Due to Launch of Holiday Packages for Groups & Couples

Based on traveler type, the market is divided into solo and group. The group segment accounts for a major market share as more travel companies are launching vacation packages that provide attractive offers on travel and hotel bookings for group and couple travels.

Direct Booking Mode to Gain Traction Due to Rising Internet Penetration

Based on booking mode, the market is divided into direct and travel agent. The direct booking segment is growing at a major pace as the number of people having access to the internet is growing. This factor has accelerated the development of seamless mobile applications and company websites to create a simpler process for direct bookings.

Ecotourism to Gain Popularity Among Millennials Due to Growing Need for Experiencing Diverse Cultures

Based on age group, the market is segmented into generation X, millennials, and generation Z. The millennial or generation Y segment is growing at fastest pace as more millennials are getting influenced by social media advertisements and want to experience diverse cultures through travel

With respect to region, the market covers North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage:

The report analyzes the market in detail and highlights various crucial areas, such as key booking modes, traveler types, key age groups, and top market players. It also provides valuable information regarding the top industry trends and the latest market developments. Besides the factors mentioned above, the market report covers various other factors that have boosted the market’s growth in recent years.

Drivers and Restraints:

Strong Growth of Travel & Tourism Sector to Boost Market Growth

The global travel & tourism sector is seeing commendable growth, especially after the COVID-19 pandemic era as the number of people travelling abroad has increased significantly during this period. Governments across the world are also taking various initiatives to boost the growth of the tourism industry, which has further driven the demand for ecotourism, thereby favoring the market outlook.

However, increasing geopolitical tensions between various countries can hinder the market growth.

Regional Insights:

Europe to Dominate Market Due to Increasing Interest in Eco-Friendly Travel

Europe is dominating the global ecotourism market as more Europeans are becoming interested in eco-conscious travel and related activities. The region is one of the most sought-after travel destinations, and the regional governments realize this. Hence, they want to promote the concept of responsible travel, which can create several opportunities for the market to grow.

Asia Pacific may also record a considerable CAGR in the coming years due to factors, such as greater employment opportunities, higher disposable incomes, and urbanization.

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Competitive Landscape:

Market Leaders to Implement Business Growth Strategies to Remain Competitive

The market is highly competitive as many leading companies, such as ROW Adventures, G Adventures, Frosch International Travel, and others are implementing a wide range of business growth strategies. These include partnerships, mergers, and acquisitions to stay competitive in the market.

Notable Industry Development:

• August 2023   - G Adventures announced its partnership with Jerne, which is a platform that connects content creators with experience providers of specific geographical areas and themes. This partnership will make the company’s marketing strategy more effective and help enhance the customer reach.
• November 2022   – G Adventures invested in travel technology start-up Reforest, which is a digital platform that connects travelers with communities so that restoration of the ecosystem can be done by using the reforestation method.
• November 2022   - Ecotourism Australia, in partnership with Tourism Australia, introduced the Strive 4 Sustainability Scorecard program. This program is an open platform for all tourism companies wishing to embark on their sustainability journey most easily and cost-effectively. The scorecard program will help new entrepreneurs in establishing their tourism business.